Weekly-ish notes on navigating big change

Podcast

180: How to be great at sales (without being sales-y)

Your creative business relies on sales. That means YOU need to get good at sales. Yes, you need to be a salesperson. But did hearing that sentence just totally freak you out or turn you off? Listen to this episode of Explore your Enthusiasm and learn how to get great at sales without being gross: TaraSwiger.com/podcast180

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Your business relies on sales. That means YOU need to get good at sales. Yes, you need to be a salesperson. But did hearing that sentence just totally freak you out or turn you off?

We have some gross connotations with that word…. and it may be impacting the sales you make and the health of your business.

Links I mentioned:

Learning all about selling without being gross on episode 180 of #ExploreYourEnthusiasm

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How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

179: My best-ever marketing tool (and how to use it in your creative business)

The best marketing tool I’ve ever used was my podcast, and I’ve seen podcasting work marketing wonders for other artists, crafters, and makers too! Listen to how my podcast works for me, and how I got started on this episode of Explore Your Enthusiasm at: TaraSwiger.com/podcast179

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In April of 2014, I completely changed my business, because I made one small, spur-of the moment decision to follow my enthusiasm. It took me less than a week to kick-off what would become my best-ever tool for reaching new right people, building trust and loyalty, and increasing my sales at least 50% every year since. I started this podcast. And I've seen podcasts do the same thing in makers’ and artists’ businesses.

Links I mentioned:

Listening to an #ExploreYourEnthusiasm ep on how it's @TaraSwiger's best marketing tool!

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How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

178: How I found time for a whole new business

Finding time for a new venture when you already have one successful creative biz can sometimes feel impossible. But it’s not! Find out how I created time to start a whole second business on this episode of Explore Your Enthusiasm at: TaraSwiger.com/podcast178

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In April of 2017, after 8 years of self-employment, shifting my business focus a few times and having my best year ever in 2016, I started an entirely new business…while keeping my current business almost exactly the same. I record a weekly video and audio podcast, hold live weekly chats, teach classes around the country and started a whole second business, based in collaboration. How the heck did I find the time for it?

Links I mentioned:

Listening to how @TaraSwiger started a whole second biz without it monopolizing her time.

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How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

Mindfulness: our favorite tools with Kara Gott-Warner

Mindfulness is essential to success in your creative biz, listen in to this episode of Explore Your Enthusiasm to listen to Tara Swiger and Kara Gott-Warner chat about about their favorite mindfulness tools. Listen in at TaraSwiger.com/podcast177

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In today's episode I talked with Kara Gott-Warner of The Power Purls Podcast, we talked about mindfulness, and some of our favorite mindfulness tools including apps and of course essential oils.

Kara is a knitter, podcaster, business coach, and also a certified nutritional consultant. She focuses on working with individuals who wish to create a holistically – balanced life and business that converges creativity with mindful living, – “knitting together” creativity, body, mind and spirit.

Be sure to visit The Power Purls Podcast for more about Kara's favorite mindfulness tools!

Links I mentioned:

Getting TONS of insights on mindfulness from this conversation btwn @TaraSwiger + @karaknits

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How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Habits make the business

Success in business is about focus and consistency. But how do you remain consistent when life get’s overwhelming? The simple answer is HABITS. In this episode of Explore Your Enthusiasm with Tara Swiger where we talk all about creating solid, sustainable habits so you can keep your creative biz successful even when life gets chaotic - listen in at: TaraSwiger.com/podcast176

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If you read any business book, it all comes down to the same things: your business is built from your beliefs, which affect your actions, and the most important of those actions need to become habits. Habits are what you consistently do day after day, and, as we talked about in last week’s episode, those habits build up to create success (or failure).

Links I mentioned:

Listening to @TaraSwiger's #ExploreYourEnthusiasm all about habits as a biz foundation

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How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Are you limiting yourself?

Do you ever tell yourself you’re “not the type of person who…”? Did you know this is a form of limiting yourself? Learn more about how to stop subconsciously limiting yourself (both in life and in your creative business) on this episode of Explore Your Enthusiasm with Tara Swiger: TaraSwiger.com/podcast175

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I'm not the kind of person who….
makes a lot of money
has a super successful business
would ever be good at sales
could ever be self-promotional

How many times have you caught yourself saying a version of this: “I'm not the kind of person who….” I know I do it all the time, and my recent experience is the inspiration behind this episode. We'll talk about why it's true that you really aren't that kind of person and how to become the kind of person who reaches your goals and lives your dream. It all comes down to the habits you have now and the habits you can create.

Links I mentioned:

Listening to an #exploreyourenthusiasm ep all about changing a limiting mindset!

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How to listen:

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

How to apply The Slight Edge

This Slight Edge by Jeff Olson is all about making slight changes to your daily choices to bring more happiness and success into your life. On this episode of Explore Your Enthusiasm, I talk all about applying the principles of The Slight Edge to your creative business, listen in at TaraSwiger.com/podcast174

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Learning how to apply The Slight Edge by @JeffOlson_ on #ExploreYourEnthusiasm with @TaraSwiger

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There is no shortcut to success.

To be a success, which is just another way of saying, to reach your goals and dreams, there isn't a secret sauce. There isn't something special that successful people know that you don't. It's super simple: You do the same habits, the same things you know to do, day after day. Over time, they build upon each other into a successful business, succesful relationships, and a successful life. That's the premise of The Slight Edge by Jeff Olson, and in today's episode, I share how to apply it to your life and creative business.

I highly recommend this book! Buy it here. 

How to listen:

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

How to fix YOUR relationship with money

Are you running into money blocks that might be limiting your creative business? Learn how to start fixing your relationship with money and dissolving those money blocks on Explore Your Enthusiasm with Tara Swiger: TaraSwiger.com/podcast173

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After my episode about healing MY relationship with money, I got so many replies saying, “I REALLY NEED TO DO THIS: HOW?!” Today, we’ll dive into the how of healing your own relationship with money.

As @TaraSwiger says on #ExploreYourEnthusiasm, you can fix your relationship with money.

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Links I Mentioned:

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Inside the Starship: Who, What and How we build stellar businesses

Since 2010 I have led a private community for makers and artists who are serious about their creative businesses. In this episode of Explore Your Enthusiasm, I’m talking all about the “behind the scenes” of what happens in The Starship, listen in at TaraSwiger.com/podcast172

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The Starship. You may have heard me mention that in the past, but judging from your emails… you have no idea what I’m talking about. In today’s episode I’m going to take you behind the scenes of my private online community.

Listening to @TaraSwiger's ‘behind the scenes' of her secret tribe community – The Starship.

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Links about Community and Accountability:

Links to the Starship Captains I mentioned:

Interviews with Starship Captains:

How to listen:

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

How to get more rejection & grow your biz

Rejection sucks, but it’s vital to any creative biz! Learn all about why having people turn you down matters and why you need to focus on getting MORE rejection in order for your business to grow at TaraSwiger.com/podcast171/

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Today I want to talk about something that is so vital for your business success, but so very unpleasant: Rejection. We're gonna talk about why it matters and why you need to focus on getting MORE rejection in order for your business to grow.

Listening to #exploreyourenthusiasm about how rejection is uncomfortable but vital in business!

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Links I mention:

How to listen:

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

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