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Long Term vs. Short Term Thinking

Are you focused on the long term or short term? Are you making decisions based on this week or next year? Do you have patience or are you going to quit if it doesn’t all turn out like you want in three months? This is another tough-love episode where we make your biz a little more sustainable by looking at the big questions. Listen in at TaraSwiger.com/podcast154/

Play

Are you focused on the long term or short term?

Are you making decisions based on this week or next year? Do you have patience or are you going to quit if it doesn’t all turn out like you want in three months? This is another tough-love episode where we make your biz a little more sustainable by looking at the big questions.

Resources Mentioned:

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

Anxiety + Depression: What Works, 1 Year Later

About a year ago, I realized: This isn't normal. I want to get better. I'm going to have to face this head on. I realized I had been living with anxiety, panic attacks and depression… for pretty much forever. A year ago I made that realization and last September, I talked about it with you in episode 123. Since then I've gotten so many emails, comments and conversations about your own struggles and the question: So what do you DO? Today I'd like to share what I've found works for me. Watch or listen at TaraSwiger.com/podcast153/

Play

About a year ago, I realized: This isn't normal. I want to get better. I'm going to have to face this head on.

I realized I had been living with anxiety, panic attacks and depression… for pretty much forever. A year ago I made that realization and last September, I talked about it with you in episode 123. Since then I've gotten so many emails, comments and conversations about your own struggles and the question: So what do you DO?

Today I'd like to share what I've found works for me.

Resources Mentioned

Lean more about using Essential Oils in my webinar! Sign up here!

Articles:

Books:

Apps:

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

Results from YOUR Income Reports

What was your income last month? What’s the average listener to the podcast making in their business? How long have they been in business? I’m sharing it all in today’s episode. Watch or listen in at TaraSwiger.com/podcast152/

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What was your income last month? What’s the average listener to the podcast making in their business? How long have they been in business? I’m sharing it all in today’s episode.

Here are some break-downs of the responses from our handmade sellers and designers:

All told, there were 80 responses, and of those 37% make handmade products and 47% sell patterns or designs I've split up the answers into two sections and will talk about each of them separately. Watch or listen to the episode to hear all about it!

Resources Mentioned

  • Have you looked at your numbers? Are you ready to take control of your business finances? Sign up for Pay Yourself, where I'll walk you through the whole process of finding your profit margin (and tweaking it as needed), determining the profitability of prospective projects, and how to adjust your finances so that you can regularly begin to pay yourself. You'll find it right here: TaraSwiger.com/profit
  • Of all the people who are rocking their goals, their secret formula was consistency. More on that here.
  • Want the break-down of all the responses and my notes? Enter your email into the box below and I'll send you the transcript for this episode!

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

Posted in Podcast | Comments Off on Results from YOUR Income Reports

What I’m Reading: April 2017

follow my enthusiasm by reading…a lot. And once a month, I share (some of) the books I read last month and the books I intend to read this month. You can join the informal book club by sharing your own list with me on Facebook and find all the posts here.

(The usual disclaimer applies.)

 

What I read

What I’m reading

I need some more recommendations! Tell me on Twitter or Facebook!

  Here’s to another great month of reading!

What I read last April.

And in April 2015, and April  2014!

Posted in Book Club | Comments Off on What I’m Reading: April 2017

One pricing strategy does NOT fit all

I often get asked: how should I price my work? What should I charge for my time? Is there a formula I can use? And the answer is: it depends. In this episode, we'll discuss pricing strategies, why you should avoid formulas you find on the internet, and how to charge for your time. For the entire month of March we've been talking about money and profit in your business. And I know you have questions, about profit margins, bookkeeping, all of it - so tomorrow, April 6th, I'm going to hold a live webinar where I answer all your questions and give you first access to my most popular class, Pay Yourself. To sign up for the webinar, enter your information into the box on this page: TaraSwiger.com/podcast151

Play

I often get asked: how should I price my work? What should I charge for my time? Is there a formula I can use?

And the answer is: it depends.

In this episode, we'll discuss pricing strategies, why you should avoid formulas you find on the internet, and how to charge for your time.

For the entire month of March we've been talking about money and profit in your business. And I know you have questions, about profit margins, bookkeeping, all of it – so tomorrow, April 6th, I'm going to hold a live webinar where I answer all your questions and give you first access to my most popular class, Pay Yourself. To sign up for the webinar, enter your information into the box below:

Join the FREE Webinar!

Enter your e-mail to join my free webinar, April 6, where I'll answer all your pricing questions and give you access to Pay Yourself!

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Resources Mentioned

  • Get the transcript for this episode and a FREE worksheet on pricing + profitability when you enter your information into the signup form on this page!

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

 

Posted in Podcast | Comments Off on One pricing strategy does NOT fit all

The Adventures

Here’s a round-up of what I saw, did, and read this month! Follow my Instagram Stories for in-the-moment photos + videos. You can find years of Adventures here.

The News:

  • I've started a new Friday video series where I talk about the lessons I'm learning while I build my own biz. Find it here!
  • Pay Yourself re-opens this month! If you wanna get real about your biz finances, sign up here to be notified when it does!
  • I was a guest on Me & Orla's podcast last month! Listen here.

The View

A post shared by Tara Swiger (@taraswiger) on

A post shared by Tara Swiger (@taraswiger) on

A post shared by Tara Swiger (@taraswiger) on

A post shared by Tara Swiger (@taraswiger) on

A post shared by Tara Swiger (@taraswiger) on

The Finds:

I’m reading:

I'm listening to:

I'm obsessed with:

  • Essential oils! I've been using them to stay healthy and get a handle on my anxiety. I'm going to talk more about it in an upcoming (free!) webinar. Head here to sign up and learn more.

 

What did you read, listen to and eat last month? Come tell me on Facebook!

Do you have a business or a hobby?

Do you have a business or a hobby? You may have turned your hobby into a business, you may make sales, but is it REALLY a business? When people talk to me about this issue, they mention taxes, business names, income… but that's not the answer. You can have a business and not have made a dime yet. And you can have a hobby that makes money. Listen for more details at TaraSwiger.com/podcast150/

Play

Do you have a business or a hobby? You may have turned your hobby into a business, you may make sales, but is it REALLY a business? When people talk to me about this issue, they mention taxes, business names, income… but that's not the answer. You can have a business and not have made a dime yet. And you can have a hobby that makes money.

So do you have a business or do you have a hobby?

Listen to the episode (or watch in the video player!) to figure it out!

Resources Mentioned

  • If you’ve been doing the work and you feel like you’re still not where you want to be financially, sign up here to learn more about Pay Yourself. I’m re-launching it soon, and it’ll walk you through the calculations and figuring you’ve gotta do to help your business get profitable and start regularly paying yourself.

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

Posted in Podcast | Comments Off on Do you have a business or a hobby?

Starting a Business Plan

What's it like buying a comic shop? In this video I talk about about meeting with the SBA, getting a small business loan, and what goes into a business plan.

You can sign up to keep hearing about the comic shop buying process at taraswiger.com/comicshop.

 

How to stay on top of your accounting

So, not to freak you out or anything, but tax season is coming. And I'm a little overwhelmed by how many people are saying things like, just worked on my taxes for 10 hours. WHAT?! Doing your taxes and tracking your business numbers does NOT need to take a million hours. In today's episode, I'll talk about exactly how I did my accounting for years while running my business. Download the transcript (using the form at the bottom of this page!) and I'll also send you a link to the video I made about the accounting software I use now and show you how it's saving me tons of time over my previous method of accounting! Listen in at TaraSwiger.com/podcast149/

Play

So, not to freak you out or anything, but tax season is coming. And I'm a little overwhelmed by how many people are saying things like, just worked on my taxes for 10 hours. WHAT?! Doing your taxes and tracking your business numbers does NOT need to take a million hours.

In today's episode, I'll talk about exactly how I did my accounting for years while running my business. Download the transcript (using the form at the bottom of this page!) and I'll also send you a link to the video I made about the accounting software I use now and show you how it's saving me tons of time over my previous method of accounting!

[Tweet: “If you're spending hours on your taxes, you're doing it wrong! @TaraSwiger shows you the easier way:”]

Resources:

  • Pay Yourself opens soon! Sign up here to be notified when it does!
  • The list of expense categories from the IRS is here.
  • Sign up at the bottom of this post to get the FREE transcript with a link to my accounting software video!

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

Posted in Podcast | Comments Off on How to stay on top of your accounting

How to Make a Content Calendar


Wondering how to plan your content? In this video I give you a look at my content calendar and walk you through how I come up with and plan out my content.

To learn about my new class, Pay Yourself, and get notified when it opens, go to taraswiger.com/pay

 

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