Weekly-ish notes on navigating big change

interview

Lisa Jacobs on copywriting and income reports

LisaJacobs

Lisa Jacobs has built a jewelry business on Etsy (The Energy Shop), is a marketing consultant for creative entrepreneurs, and she recently taught with me during the Improve Your Holiday Sales bootcamp at CreativeLIVE.

We discuss:

  • The two types of marketing writing
  • Why Lisa was about to quit everything
  • What she's enthusiastic about

 Links we mention

How to listen

Find all the podcast episodes here.

Adventures in Business with Indie Dyer and Designer Karen Robinson

Today I'm happy to share the adventures of Starship Captain  Karen Robinson. Karen is a knitting designer (KarenDawn Designs) and yarn dyer (Round Table Yarns) with an advanced degree in medieval literature, so her pattern and yarn names are based on medieval texts. You can also find Karen's designs on Ravelry and her shop on Etsy.

People have this fantasy of what it's like to be a full-time maker. But what's a normal day for you really like?

I try to get up before my 3-year-old son so I can have time alone in the morning to drink coffee and check my email and Ravelry. The rest of the day depends a lot on whether or not we have any activities planned and if I have any editing projects. My “day job” is a freelance copy editor—I work with indie fiction authors and I’m also the copy editor for PLY Magazine —so the amount of work I have each day can vary quite a bit.

If it’s a stay home day, I get some yarn ready to dye by soaking it in a bucket. I dye very small dyelots (just a skein or two at a time), so I dye a little bit each day if I can. I make a list of what I need to do that day and get breakfast ready. Once we’ve eaten (it takes the 3 year old a long time to eat), the yarn has soaked enough, so I prepare the first round of dyeing and put the yarn in the dyepot. Then if I have an editing project, I may try to work a little on that or take care of some other tasks on the computer. But mostly this time in the morning revolves around my son, so I don’t do anything that takes too much concentration. Every hour or so, I swap out the yarn in the dyepot for another batch.

Then lunch and after that my son goes down for a nap. He’ll be four in August, and I know that he’s bound to give up nap time in the not-too-distant future (although we’ll change it to quiet time when he does), but that’s really when I get the bulk of my work done. As soon as I close his bedroom door, I’m on my computer, editing if I have that work or working on a pattern or making changes to my website or adding new yarn to my shop. He naps anywhere from 1-3 hours (I love those 3-hour nap days!), so I know I have a limited amount of time to work which is a great motivator for getting stuff done (although I do still occasionally get sucked into spending way too long on Ravelry).

Once my son is awake, it’s not too long before my husband gets home. Depending on how much I got done during nap time, I might have to work a little more after that or I might get to be mostly done with work on the computer that day. After my son goes to bed, my husband and I usually watch TV together and this is when I get the bulk of my knitting time.

Karen's Blanchefleur Shawl (www.ravelry.com/patterns/library/blanchefleur-shawl)
Karen's Blanchefleur Shawl (www.ravelry.com/patterns/library/blanchefleur-shawl)

There are so many ways to make a living as a maker – how are you doing it? What have you combined and how has that changed through the years?

The way I’ve been involved in the business side of the fiber world has changed over the years, but it’s finally evolved into something that I’m happy with. For a while, I wanted knitting to be completely a hobby and not something I would ever do for money or as a business. My mother-in-law is a quilter and when someone asks her how much she charges for a quilt, her response is “a million dollars.” Her explanation is that quilting is something she does for fun and that she doesn’t want to feel pressured by it, which is how she would feel if she were working on a commission. So she’s happy to make quilts as gifts for people she finds deserving, but she does it in her own time on her own schedule.

I had that attitude for a while, but then I had my son and I left academia and felt strange about not bringing in any money to the household. I was tired all the time (newborn!) and still wanted to knit, but I couldn’t concentrate on the types of projects I enjoyed doing (intricate cables or lace), so I started making super simple things like stockinette baby hats. But even though I had a baby, he didn’t need that many hats so I got the idea to try selling them. I did a couple of local craft fairs and also rented a space at an artisan shop to sell my knitting. Or attempt to sell my knitting (I also got a sewing machine during this time and sewed some things to sell as well—those things did a little better). I learned that many people didn’t understand how much work it was and I liked using “good” yarn, so the price points I had my items at seemed to be too high for what people were willing to pay but I didn’t want to give them away either, so I actually sold very little.

That whole situation (lasting about a year) was kind of a dark time in my knitting life. I look back at my Ravelry project page for that year and see how little I actually did. And everything I did do was super simple and unchallenging. That’s not the kind of knitter I had been before—if I saw a project I liked, I made it. If it used a technique I hadn’t tried before, I learned it. I didn’t shy away from something because it seemed difficult. So, quite frankly, after that year of selling knitted items, I was completely bored.

I realized I’m a process knitter. I greatly enjoy the actual act of knitting. And I do like using the items I make, but mostly I have stacks of shawls and hats even after giving away a lot of gifts. I had thought the answer to that was to sell those items, but I knew that wasn’t working. So what could I do instead? And how could I get my knitting mojo back and start really enjoying and exploring again?

I had taken a class a few years back at my then LYS about designing a scarf, and I liked that process quite a bit. I finished the scarf, got some test knitters on Ravelry, and posted the pattern for free (my Criseyde Scarf). Over the years since that experience, I had thought about doing more designing, but it was always something that was just in the back of my mind. Then I was trying to find a cowl pattern that matched the image in my head of what I wanted but was having trouble finding it. That’s when things clicked and I decided to try designing my own. I learned a lot by going through that process with the cowl (I have an entire finished cowl that I am completely unhappy with—I’ve kept it rather than frogging it as a reminder that if I’m knitting something and not liking how it’s turning out, I should stop and figure out what I don’t like rather than just thinking “I’m sure it’ll look fine once I finish it.”), which became my Lady Bertilak Cowl.

The act of figuring out how to construct something based on ideas in my head and then putting those into actual knitting is “the thing” that is making me feel completely happy and fulfilled in my knitting life. I have challenge, a lot of process, and a good reason for keeping the finished objects (samples!).

Around the beginning of this year, a friend had decided not to expand her fiber dyeing business into yarn dyeing so she gave me a bag of undyed yarn—with the idea that I could use it for swatches. (I do so many more swatches now as a designer than I ever did before!) But that undyed yarn was calling out for color, so on a whim, I got some acid dyes and started experimenting. And fell completely in love with the process of adding color to yarn. Thus Round Table Yarns was born, and I selected yarn bases that matched up to the patterns I’ve designed. And although I never want to be completely insular—so much beautiful yarn out there!—I am designing more in mind with making the connection between my patterns and yarn (and dyeing colors based upon what might work well with my patterns).

A basket full of Round Table Yarns in the Camelot base, which is a fingering weight MCN.
A basket full of Round Table Yarns in the Camelot base, which is a fingering weight MCN.

 

What new thing are you exploring now?

Different shapes for shawls—I love the triangular shawls but I don’t want to get locked into that construction all the time so I’m trying out some new ideas. Different yarn colors and dyeing techniques. Making self-striping sock yarn (so much work but the results are so much fun!). Knitting with breed-specific wools to see how their characteristics affect the results of the knitted item.

 

What's your definition of success in your business?

It took me a while to figure this out (and I figured it out thanks to a worksheet in one of Tara’s classes), but I realized that it’s pretty simple: I love seeing what other people make with my “stuff”—either one of my patterns or out of some of my yarn (or both!). So I feel successful when I check Ravelry and see someone has posted a picture of a project using my pattern. Although it feels good to sell a pattern, it feels amazing to have someone actually use that pattern. My dream is to be at a fiber festival (either as a vendor or attendee) and see someone wearing one of my designs (or something with my yarn). That experience would make me feel like I’m truly a success.

 

What's the next destination you're working towards?

I’ve been working on a pattern collection with five crescent-shaped shawls. The goal is to have it finished and ready for STITCHES Texas in September (where I’ll have a booth), and I’m on schedule (dare I say even a little ahead of schedule) for it. I’m working with the ladies of Stitch Definition for photography, tech editing, and layout/design, so I’m really looking forward to seeing how it all comes together. Along with that, I’m gearing up for several fiber festivals/events coming up in the fall.

Want to join Karen and other Starship Captains? The Starship is open now (it closes tomorrow!)

Kim Werker is enthusiastic about Ugly: an interview

Kim Werker interview on Explore Your Enthusiasm

I am super squealingly excited about today's podcast: it's a snippet of a conversation with my good friend and the all-around awesome person, Kim Werker. We talk about the great advice she got as a freshman and the spiral that brought her where she is now, as an author, editor, teacher and maker.

This was recorded at Craftcation, by the fantastic Mike of MB Studio Services (if you're in SoCal, hire him to produce your podcast!).

You find more Kim Werker on Instagram, her website, on Craftsy, and in her book, which I adore. 

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

 

Blair Stocker is quilting enthusiastically (an interview)

BlairStockerisEnthusiasticallyQuilting

I am so delighted to have Blair Stocker on this week! I had the opportunity to chat with her at Craftcation and after about 15 minutes I said: I want to record every word you say! My listeners need to hear this! So we scuttled off to the podcast lounge and the fantastic Mike recorded (and engineered! so fancy!) our conversation.

Blair was one of the first craft bloggers I became addicted to, way back in 2005 when I discovered the crafty internet, and over the last 10 years I've loved following her quilts (and kids).

In this episode we discuss: 

 

How to listen

Find all the podcast episodes here.

 

Adventures in Business with Fiber Artist Sasha Torres

Today I'm sharing an adventure with Starship Captain and fiber artist, Sasha Torres. Sasha Torres is a cerebral-yet-whimsical yarn maker, dyer, spinner and knitter who loves the ocean, really good vanilla ice cream and the smell of raw wool. Her passion for all things wooly led her to start her yarn company, Sheepspot, which sells breed-specific, hand-dyed wool yarns and fibers for those craving sustainable stash from happy sheep. Find her at sheepspot.com.

People have this fantasy of what it's like to be a fiber artist. But what's a normal day for you really like?

Well, I still have my day job, so I spend 3-4 days a week largely focusing on that. The other days I spend on Sheepspot.

I try to start every day by meditating for about fifteen minutes and writing in my journal. Both are ways of checking in with myself, partly to figure out priorities for the day, and partly to see where I am emotionally. The business, and the things I need to do to help it thrive, often really scare me, and I’m trying not to let my fears run things without my knowing that’s what’s happening. So I basically start the day by asking myself how I feel and writing about that a little bit. Some days I feel fine, and I’m just eager to get to work, so I just let myself do that.

Then I do a quick triage of my email and check in with my Ravelry group and social media. I’ll respond to any questions or comments, and If I have items going up on the website that day I make sure that the posts I've scheduled in advance to go to my Twitter, Facebook and Google+ accounts look OK. I’ll also post the new stuff on Pinterest, in my Ravelry group, and perhaps on Instagram.

Then, if it’s a Sheepspot day, I head to the studio. I usually start by immersion dyeing a batch of yarn that doesn’t need to be watched that closely, so that I can re-skein whatever I've dyed the previous day and get set up to dye more complicated colorways. I find that with my current studio setup I can comfortably do three batches of yarn or fiber a day. Once all the batches are finished and drying I usually head back to the computer and deal with shipping or marketing stuff. It’s a long day, but fortunately I like all the different parts of it.

There are so many ways to make a living as a maker – how are you doing it? What have you combined and how has that changed through the years?

Sheepspot is still very new, so my income right now is still coming from my day job. I expect that this will be my situation for the next 18-24 months, and I'm OK with that.

What new thing are you exploring now?

I'm learning a ton of new stuff every day about all aspects of the business, from the kinds of fibers that my local mills can and can’t work with, to where to buy recycled mailing supplies. But the most intense and satisfying exploration I'm engaged in right now is in my studio. I'm trying to stay improvisational while dyeing. I am finding colorways I love making and techniques I love using, but I'm very conscious as well of the need to keep experimenting. It’s a delicate balance. On one hand I'm trying to work out how to be more efficient, but on the other I want to keep playing and learning.

 

 

What's your definition of success in your business?

Everything I sell is either sustainably grown and/or processed in North America. The majority of it is both. Sheepspot exists to provide options for fiber artists who are interested in small, sustainable agriculture, or who care about genetic diversity among sheep, or who are concerned about the quality of life of the sheep that grow the wool with which they work, or who are dismayed about the near-total disappearance of the textile industry from North America. All Sheepspot yarns and fibers have to earn their way into the product line by answering at least one of these concerns. Success? Making a living getting these materials to the folks who want them.

What's the next destination you're working towards?

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Every year, Tara encourages all the Starship captains to choose a “North Star”—a quality that will guide our business decisions. My North Star for the year is “sustainability.” I'm working toward building a profitable company that I love working in and that’s friendly to the earth and its inhabitants. In other words, I want Sheepspot to be physically, emotionally, financially and ecologically sustainable.

 

Would a North Star help to guide you on the path to your business dreams? Sign up to find out when the Starship opens for new Captains!

 

Navigating an art career, with Claudine Hellmuth {PODCAST}

Claudine Hellmuth Interview on Tara Swiger's podcast

 

Yay! Today I'm thrilled to have my very first podcast guest: Claudine Hellmuth!

Claudine's an author, illustrator and designer, who's been featured in The New York Times, The Martha Stewart Show, HSN, HGTV and more! I first picked up her first book waaay back, 10 years ago! I was delighted to talk to (and learn from!) someone who's navigated many opportunities and options(licensing, publishing, etsy shop)  in her art career and how she gets it all done.

 

We talk about: 

  • The path to her first book deal
  • The truth of licensing deals
  • The importance of celebration in your art career
  • The difference between making for committee and making what you love
  • “People buy your joy”
  • How Claudine spends her days (and the productivity “rule” she breaks)
  • Being the World's Best Boss
  • What we're enthusiastic about! (It may surprise you!)

Links we discussed: 

 

You can find more about Claudine, her work, and her blog at CollageArtist.com.

(Don't forget – if you love the show, leave a review on iTunes and Instagram or tweet what you do while you listen and tag it with #exploreyourenthusiasm)

Listening to an interview with Claudine Hellmuth at TaraSwiger.com

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review! This helps it spread!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

 

Adventures in publishing and editing, with Alicia + Kelly

Today I'm happy to be talking to author Alicia de los Reyes and her editor and publisher, Kelly Rizzetta.

We talked about

  • the self-publishing options,
  • the importance of an editor for improving your framework
  • how they collaborated together
  • their best marketing tactic (not what you'd think).


(If you're reading this via email, click through to see the video! If you'd like to get posts via email, click here.)

 

Alicia de los Reyes is a writer and teacher  in Seattle, WA. She recently published an ebook called The Chick Lit Cookbook: A Guide to Writing Your Novel in 30 Minutes a Day, and she's now blogging about her experience using that guide to write a brand-new novel here. Kelly Rizzetta is the editor-in-chief of New Jersey-based KMR Publishing, which produced The Chick Lit Cookbook.

 

If you're an author, whether self-published or traditionally published, I've put together a list of resources for you! If you'd like to work together to create a marketing plan for your book, I can help you with that!

 

You might also like: 

 

Rob + Sam are crafting a (photography) business

This is the third in a series of  interviews with smart people who are crafting a business. Part friendly chat, part case-study, all helpfulness!
If you know someone I should interview (even you!)
let me know.

Today I'm talking to my friend Rob, who has the dubious honor of being the first of these interviewees that I knew pre-Blonde Chicken Boutique. In the 6 years I've known him, he married the gorgeous Sam (who I taught to knit!), made an adorable baby (see below) + grew a photographry business.

How'd you get started in photography?

I have liked photography as far back as I can remember. I always like learning a new skill, even if I don't pursue it beyond learning the basics, and both my grandfathers were amateur photographers.

My father is a bit of a photographer, and so when my sister was old enough to start learning photography she took his camera. And he eventually bought a newer, slightly nicer camera. Once I was old enough to start really experimenting with photography I took over that camera. No doubt, in a few years my son will have his eyes on my camera.

For me, it was the first form of art where what I produced matched or approached what I had imagined. My drawings, and later my prints and sculptures, rarely end how I hoped when I started.

What led you to start the business?

I never planned on photography as business.

Photographers become known for their style and themes, and I had a hard time imagining my path to success would be a nationwide fame for documenting my parents' back yard.

My mother is a ceramic artist, and we went to a lot of craft shows.  In my mind, craft show photography and gallery photography were my two choices.
Service photography, I hadn't thought about.  Later I would consider
journalism, portraiture, studio, and event photography, but that all
came after my first professional work.

How it really began…

One day, I go over to my friend Westen's house.  Right after I arrive,
I overhear her mother say,

“It's ok, Rob will take care of it.”
“Hey Westen, what am I going to take care of?”
“Rob, you might be a little annoyed.”
“Why don't you tell me while I make a sandwich.”

A delicious sandwichis very calming, so I started making a sandwich.

“You're going to be my wedding photographer.”
“Westen… there are normally steps, like, ‘Hey Rob, guess what, I'm
engaged' and then maybe a ‘Hey Rob, can you do my wedding photography?' and so I feel like me overhearing you already telling people I'm the photographer is kind of doing it wrong.”
“But that's not what I did.  So now you're my photographer.”
“Okay then.”

And from then on I was a professional wedding photographer.

How has your business changed through the years?

What's changed the most, and continues to change, is the amount of not-photography that my wife and I do as part of the business.

We had a very unique business model for our location when we started.  Sam
was my just girlfriend at the time of the first wedding, but I realized I was in over my head, and needed a partner to help me through.  So we always shoot a wedding with two photographers.  Not a photographer and an assistant, but two full photographers.

And does that make you different from most wedding photographers?

When we moved to Madison, what made us unique in Dayton (2 photographers)  made us part of a regular subset of wedding photographers: husband and wife teams.  So
as I started to realize how much more competition we had, I wondered
what would make us stand out now.

What makes us stand out from photographers in the sames groups?  It's our experience, and how we share it with the customer.  As we learn from each wedding, we are able to share with our customers what we've learned about making the day go smoothly.

We share so much information with our customers, starting right at our
first meeting.  We make sure that we're the right fit for the customer.  As much as we would like everyone to hire us, we have a specific service we offer, and it's not right for everyone.  It's better to make sure you really are the customer's ideal, than to have a large base of unsatisfied customers.

We start fishing out what the customers' are looking for, and giving back to them a sense of how we will be able to meet their needs.  There's a balance that every artist who offers a service has to strike, between flexibility and sticking to who you are.  There are services we will never offer, because that's not who we are, and there services we will do by request only.

Right away we make ourselves clear on who we are, and what we can do for you.  But then we start asking questions about the plan for the whole of the day,  and that's when we really start sharing our non-photography part of the business.  Often our questions are met with “I don't know” and “We haven't talked about that” or “I didn't even know that happened.”

Sam and I have coached couples through cutting the cake.  We've trained ushers.  We've been the phone line from the girls getting ready to the guys getting ready.  I often teach the guys how cuff-links work.  For eight hours, we work with the couple, we work with the videographer, we work with the mc, we work with the officiant.  We become part of the day.  And that knowledge and involvement, grows a little with every wedding.

What has changed about the way you look at your craft, now that it's also a business?

Photography really appeals to me, not in spite of being a business,
but because of being a business.

I am able to earn part of my living capturing moments.

Especially with weddings, Sam and I are able to share scenes from a day to audiences who have personal connection to the images.  The bride and groom get to see what the other was up before the ceremony.  Family get to see pictures of three or four generations of relatives all interacting.  Invited guests who were unable to attend can watch the story of the day.  We, as photographers, effect how the day will be remembered in the years to come, and that's an amazing feeling.

Isn't that delightful?

You can find more about Rob + Sam (along with even more of their gorgeous photos at their website or hang out with them on their Facebook page.

My favorite bits of Rob-wisdom:

  • “There's a balance that every artist who offers a service has to strike, between flexibility and sticking to who you are.  There are services we will never offer, because that's not who we are.”
  • “It's better to make sure you are their ideal, than to have a large base of unsatisfied customers.”
  • “A delicious sandwich is very calming.”

You see? It's all about Right People!

Finding your People starts with paying attention to what you do + don't want to do and making sure you don't take on any clients that expect something else from you.

How do YOU make sure you are working with only your Right People?
Tell us  in the comments!

Lindsay is crafting a (generous) business

This is the third in a series of  interviews with smart people who are crafting a business. Part friendly chat, part case-study, all helpfulness!
If you know someone I should interview (even you!)
let me know.

Today I'm talking to Lindsay of Simon and Ruby, a shop full of gorgeous, handmade jewelry. I was inspired to interview Lindsay after learning she gives freely and generously.

I noticed (right away!) that you give 5% of every purchase to World Vision. I love that! Can you tell us more about why?

I’ve been involved with World Vision in various ways since 1996 or so. Consistently, this support began before I created Simon and Ruby, but I wanted to make sure that I had the means to continue to contribute to an organization that stole my heart.
My husband and I began supporting a little boy from Haiti (who is now not so little) back in 2004. His name is Blondeng and he just turned 16 years old in May. We’ve written back and forth with him for the entire time we’ve been married and we always joke that maybe one day he’ll come visit.

By using proceeds from Simon and Ruby to continue this support, we’ve also been able to give to others in our private lives as well. For a long time, I wanted to go work for World Vision. I truly believe in what they do in communities and would love to be a part of that.

To be involved, even on a small scale, is a huge pleasure for me.

Just to give a little background, World Vision is a Christian humanitarian organization dedicated to working with children, families and their communities providing emergency and hunger relief, long-term community development programs, agricultural development assistance and leadership training. Check them out at: http://www.worldvision.org

I just recently read a quote that said, “Generous people have more to give”. Do you think this is true? How has it been true in your life?

Gosh, I’d love to have more to give than I currently do. I think that if you have a generous heart, you find ways to give, even if you don’t have the financial means. You give your time, your ear, and your energy.

I have a close friend that completely exemplifies this phrase. She’s a consistent inspiration in this regard. She opens her home, her heart, and gives more time and compassion than you can imagine. I think that if you really want to give back, you’ll find a way. Life has this funny way of working out so that you can.

I love your little descriptions about the people you've named the item after (“Rayen learned to do the hula last summer.”) Are these real people? Imaginary people?

The people in my life inspire some of my pieces and anecdotes, but many come from books I read, songs I listen to, or movies that I watch. I’m an avid reader and adore watching movies. Much of my inspiration comes from these.

Does the person inspire you first? Or do you make the item and then name it?

Most of the time, I begin with a color scheme or vague impression of what a character would wear and the design forms from there. I take the inspiration, but the name usually doesn’t come until later. Sometimes I’ll make a piece and look at it later and a friend immediately comes to mind. Then it becomes her necklace.

When I was little, I wanted to be a writer, so the anecdotes that accompany my pieces give me the chance to let out that 12 year old version of myself every once in a while. I’m no Carolyn Keene, so I’ll stick to the basics.

One of the most common questions I get is “How do you manage all the tasks involved in a business? How do you organize your time?” So…how do you?

Hahaha. Time management. I like to think I’m pretty good at it. You have to be. Juggle a full time job, a full time creative passion, your home life, and a few hobbies… you have to become good at it. Otherwise you’ll end up letting something slide. I’m not willing to do that. Each week, I take a look at what needs to be done and make my list. I love making lists. And more than that, I love checking things off my list. Then, I wake up each morning and form a game plan for that day. I’m still learning that sometimes what I think will take an hour actually takes two. Or that phone call in the middle sometimes sets me back a bit. Life finds a way of fitting itself in the cracks. Some days are better than others, luckily I have some very understanding, patient friends and family. One day, I’ll be able to pursue my creative life full time. I imagine my intense schedule won’t be left behind, but at least I won’t have the commute!

If you enjoyed this interview, let Lindsay know! She's @simonandruby on Twitter.

My favorite bits of Lindsay-wisdom:
  • “I think that if you have a generous heart, you find ways to give, even if you don’t have the financial means. You give your time, your ear, and your energy.”
  • “Life finds a way of fitting itself in the cracks.”

You can support World Vision by shopping with Lindsay or (and!)  you can support Pancreatic Cancer research by shopping with any of the generous crafters in Kim Werker's Pancreatic Craftacular (even if you don't plan on shopping, read Kim's story, it's powerful.)

Generosity is hard, especially when your energy is focused on just paying the bills. But I'd like to invite you to join me in challenging ourselves to generosity.
What can you give? What would really stretch you (and your biz)?

Fighting the Someday Syndrome & Learning to Knit

Today I'm interviewed on the Someday Syndrome, which is a website dedicated to helping you move past the “somedays” we all have. It's a short interview and I talk a bit about the pity party I had for myself before I started selling yarn.

If you've come here from the Someday Syndrome: Welcome!

If you're not a knitter, but you think you might like to someday start, why don't you sign up for my free Maybe-knitter Mini-course?

Maybe-Knitters FREE Mini-Course

You'll get 5 little tips on finding a local knitting group or teacher, the resources that I used to teach myself to knit and an early-bird discount when my Learn to Knit kit goes on sale.