I am so delighted to have Blair Stocker on this week! I had the opportunity to chat with her at Craftcation and after about 15 minutes I said: I want to record every word you say! My listeners need to hear this! So we scuttled off to the podcast lounge and the fantastic Mike recorded (and engineered! so fancy!) our conversation.
Blair was one of the first craft bloggers I became addicted to, way back in 2005 when I discovered the crafty internet, and over the last 10 years I've loved following her quilts (and kids).
What do other makers actually…make? How long did it take them to make a profit? What works?
Over the last several years I've talked to hundreds of makers and gotten an inside look at what works for them, what they're really making, and how they're making it all work. I've shared their stories with interviews and in lessons learned…but as great as those are, they still don't dig deep enough to the real numbers – traffic, sales, reality.
In this episode, I tell you how I want to share the real numbers with you and how you can help. It's all anonymous and it's all for a good reason – to get real about what works in small crafty businesses. Share your numbers here.
Let's be honest: Sometimes, everything is awful. (On the other hand, sometimes everything is awesome and you find yourself singing this song.) When things are awful, it helps if you have a list ready to go, to help you get through it (without giving up). In this episode I'll share the list of things I do when everything is awful and the tricks that work best for my clients.
Every successful creative entrepreneur I work with has one thing in common. It sounds almost ridiculous, but science backs me up. What matters most to your business growth (and success, however you define that) is … your mindset. Do you believe you can grow or change? Or do you believe everything is stuck?
In this episode you'll learn:
The science behind why it matters
The two mindsets you can have (and which one gets better results)
How it affects your growth and success (and how to get yours right)
“I do some design work for the knit/crochet toys I make. What should I
do with my “seconds” or failed design attempts? They are completed,
it's just that I'm not really happy with the way the turned out and
end up making a modified version of the same toy.
Would selling them at a discount at a craft fair devalue my other work?”
In the second episode of Ask Tara – I answer this conundrum with three options.
Not everything requires a complex solution. Sometimes, you need to make a decision but you feel stuck. You're not sure what you should do and your head is all swirly. It's time to pull out my favorite business tool: a conversation.
You do not need to get better at “managing your time.” You need to take action. This is not about getting more done. It's about spending the time on the things that matter to you (including your business!).