Weekly-ish notes on navigating big change

tara

Your Family + Your Business {PODCAST}

Your family and your business

Does your family support you in your  business? Or distract you from it? Are you frustrated about finding the time and energy to get your work done?
In this episode we're talking about your family + your business and how to get them on your side, so that they will support, encourage, and provide the help you might need to pursue your dream. We'll cover how to figure out what you want, how to ask for it, and what to do when you're just not getting it.

Links:

 

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

 

 

Boundaries for Business Health

Get your FREE worksheet to help you establish healthy boundaries for your family + your business. Set aside regular working time, make time for family, and find balance in your work life! More information at TaraSwiger.com.

How do you have enough time to grow your creative business and still eat, sleep, take care of your family, and, ya know, live life? 
Every week I talk to Starship Captains with four kids and Captains with full-time jobs and Captains (like me) with only a pet to disturb us…and everything in between. And every single one of us struggles with this having enough time thing (at least occasionally).

Like almost everything we talk about around here, there's not an easy answer. But there is one way to make this a whole lot easier and less hectic:

Set boundaries.

Set boundaries around your working time, and stick with them.
Set boundaries around your not-working time, and stick with them.
What the boundaries are don't matter. (You could work for one hour a day or one day a week or 120 hours a month. You can work in the mornings, evenings, weekends, full moons. Whatever works for you and your family.)

What matters is that you consciously choose boundaries and that you communicate them (more on how to communicate in tomorrow's podcast).

You don't know when to start, so you struggle to get started. (Oh, I'll just do this first).
If you don't know when you are going to be working, you may feel guilty every moment that you're not working. (I could be working now!)
And when you do work, if you don't know when you're going to stop, the work can just drag on forever. (I don't know when I'll get back to this! I should do it now!)
When they don't know when you're going to stop, your family (anyone around you who wants to spend time with you) is going to be less understanding, because they want to know when they can go back to hassling you. (She's always working!)

(If you feel like I'm describing your life, trust me, you are not alone. This is informed by many other makers who have the same experience).

So you see, knowing when you're going to work and for how long, allows you to know:

  • When to start (no procrastinating!)
  • When to stop (no dragging it out!)
  • When others can engage with you (with no guilt!)
  • That you're going to get your stuff done at a specific time, so you can stop obsessing about it right now. (In theory. I've yet to meet a maker who can stop obsessing full stop, but this certainly helps.)

Remember: The boundaries can be WHATEVER. They don't have to be a specific time, they could simply be: One hour today, and I quit at the end of the hour. No blogs/social media/phone in that hour.
I've found that most people do best setting up their plan for the upcoming week (instead of waiting to figure out when you're going to work each day), and the more ritualized you make it (I always start writing after my first cup of coffee or I sew for one hour after the kids go to bed), the less of an internal struggle it is.

What are your boundaries?

Do you need to set new ones? Download the FREE worksheet below to help you do just that!

 

 

The Adventures

Every day is an adventure. I share the view, the gratitude and the news  on Fridays – you’re invited to join in. You can find all my adventures here, or follow along via email here.

The view

Jason Isbell! At the prettiest theater.
The sock is enjoying a warm evening at a college soccer game. #gobucs
My #greatbookproject is getting serious. I can't seem to stop the obsession, so I'm going with it. Some kind of read along via FB page - details to come.
The light today was fantastic. I can feel summer creeping away. #yayfall #foundwhilerunning #taralovesmornings
Went through my entire stash tonight (it's tiny) & I have a few to give away/trade. Pictured here: 80% of my sock yarn. (Stay tuned, I'm just tired of some of these!)

I am so grateful for…

  • Yarn!
  • Libraries and my favorite librarian!
  • Pesto!
  • Real, honest conversations with loved ones.

 

The Finds:

I’m obsessing over:

  • My Great Books Project is coming together. Making an official announcement about it today over at the Facebook page (where the majority of the project will unfold). In order to see updates, it's not just enough to “like” the page, you also need to “follow” it (to get notifications), or just be sure to like/comment/share on my posts. SpaceCadet Stephanie explains it well here.
  • Yahaira's awesome BlueSand Cardigan. I spent the last week trying to get it out of my mind, but I finally gave in and got some Plucky to knit it up. (I‘m still looking for a pale gray if you have a suggestion!)
  • All that project-obsession got me thinking about my stash, so I cleaned it all out (it fits on two tiny shelves in one of those cube-y shelves, in a closet) and gave a few skeins away (there's still one left here). Now my Ravelry stash reflects my actual stash and order reigns once again.
  •  Allyson's Midwestern Knits project!  (I'm a Midwesterner, after all.)

I’m eating: 

  • Pesto Cauliflower with breaded tofu, from Isa Does It. I loved it, Jay said, Meh. (It helps if you're as addicted to cruciferous vegetables as I am. I would eat roast cauliflower in every meal. Or broccoli. Or brussel sprouts! YUM!)
  • Nachos, with (vegan) Chorizo, refried beans, our home-grown tomatoes, and the nacho cheez sauce from Bake + Destroy.

In case you missed it: 

  • This week we talked about money and enoughness and how to get going without any, on the blog, podcast, and email lesson. I got a lot of “thank you SO MUCH!” messages and a higher-than-usual amount of unsubscribes. Did you love it? Hate it? I'd love to know! (By the way, I don't plan on changing anything based on unsubs – I think they're a good metric of my success: I'm talking directly to my right people + the others aren't interested. Which is a good thing.)
  • The newest episode of the Handmade Podcast came out! I announced the only place to buy my yarn, if you've been hoping to snag it.

What adventures have you had?

How to start a business if you don’t have any money {PODCAST}

How to start a business if you don't have any money

This week, with the re-release of Pricing 101, we're talking about money. Today let's talk about that perennial question: How can you start (and grow) a business with very little money? What are your options when you can't spend money on advertising or staff?

In this episode of Explore Your Enthusiasm, we'll talk about:

  • How I started my yarn business with no money
  • How you can start (and grow) a business with very little investment
  • What to do if you're on the edge

 Get Pricing 101 free with Pay Yourself!

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

 

 

How to make more money (with math)

How to make more money (with math)

One of the most-asked about topics in my inbox is money: what to charge, how to make more, how to thrive.

Last week in my free Q+A, Beth asked:

“How do I increase my rate of pay? How do I make more for every hour I work?”

The simple answer is: You change your numbers. Usually, you change your prices. Or it might be that you need to change your expenses. Or you change your efficiency.
You see, there's no easy answer I can give you…but it's very simple to find your own answer.

Do the Math

 

The math will show you how much your item costs, how much you can charge for it, and how many you need to sell in order to be profitable and in order to make what you want to make.

Instead, I talk to many makers who have set their prices randomly. They change their prices willy-nilly. They base it on other people, “the market,” or what a stranger said to them one time. They exclaim, “I couldn't charge a fair price for all this!” They feel frustrated and confused, because they're just guessing.

So stop guessing. Do the math.

The math is not that hard, and I've collected all of it for you in one place: Pricing 101. I've totally refreshed this popular class with 2 recorded audio lessons: the first with 3 equations for finding your right price and the second on how to actually get the price you deserve.

The class is only available in two places: As a bonus to Pay Yourself, and in the Starship Library.
Why? Because knowing the right price isn't enough. You absolutely need to set your price…but then you need to test it in the real world of your business. You need to know your Break-Even point, your production capacity, and your monetary goals. And that's what you'll do in Pay Yourself.

So grab Pricing 101 (2 hour-long audio lessons + transcripts + apply-it-yourself worksheets) with Pay Yourself right here.

 

 

The Adventures

Every day is an adventure. I share the view, the gratitude and the news  on Fridays – you’re invited to join in. You can find all my adventures here, or follow along via email here.

The view

This tree is one of my favorites & I wanted to catch it now, before it changes.   Song of the run: I Believe In a Thing Called Love by The Darkness   #foundwhilerunning #taralovesmorningsMy best amigo endures the sombrero.   #becauseJayisthebest
Jay made delicious #vegan tacos, with red cabbage slaw.  #whatveganseat #becausejayisthebest
Loove the architecture in downtown Asheville.  Even better: the people! Insta-friend @carolinspinner came to tonight's class and made it that much better! (Her biz is gonna ROCK.)  (The picture isn't crooked, the hill is that steep.) #avl #taralovesadvent
Teaching at Haywood Community College tonight, so I drove over to Asheville early for a solo-adventure day. First up: haircut, followed by coffee & pancakes & soysage. #avleats

I am so grateful for…

  • An easy and engaging class (Pricing 101) at a local community college
  • Making new friends with awesome students
  • A fantastic birthday celebration for my love

The Finds:

I’m reading:

I’m eating:

  • Tacos with red cabbage slaw (no recipe, just saute up some filling, and douse your red cabbage/kale mixture in apple cider vinegar, oil, salt, pepper)
  • Tempeh Chili con frioles

In case you missed it: 

  • Monday I was interviewed by Michele Schism on her radio show! Listen in here (I join the call at the 30 minute mark)
  • I updated my Live Workshops page with dates in Spruce Pine, NC and Ventura, CA (Craftcation!)
  • Today is the LAST day to help me out by voting for my panels at SXSW. Please vote here and here.

What adventures have you had?

 

Fear of Success {PODCAST}

Fear of Success

Last week a Captain asked me about how to deal with Fear of Success.

First: What is it? Once you've identified what you're really afraid of (hint: it's probably not “success”), how do you overcome it? That's what we'll cover today.

In my experience working with creatives, what looks like “fear of success” is usually a fear of something else:

  • Fear that you need to have the kind of “success” other people want … which doesn't appeal to you at all.
  • Fear that you'll change into something you don't like
  • Fear of being seen, noticed, paid attention to
  • Fear of being overwhelmed
  • Fear of disappointing others (when you're so overwhelmed you can't fulfill expectations)
  • Fear you can't handle it
  • Fear of being “found out” for being not good enough (ie, Imposter syndrome)

What are you really afraid of?

We'll discuss these fears and how to create the kind of business success you want, even while feeling the fear.

 

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

 

 

What I’m Reading: September 2014

follow my enthusiasm by reading…a lot. And once a month, I share (some of) the books I read last month and the books I intend to read this month. You can join the informal book club by sharing your own list in the comments and find all the posts here.
What I'm reading in September.

 

What I read

  • The Know-It-All, by A.J. Jacobs. A fact-filled recounting of the author's read-through of the Encyclopedia Brittanica. Read it (and put his other books on my list) at the recommendation of Elise.
  • Deep Thoughts from a Hollywood Blonde, by Jennie Garth. Don't judge. I grew up on summers full of 90210 and can't resist a biography…especially by a fellow blonde.
  • One Hundred Years of Solitude, by Gabriel Garcia Marquez (still reading it, actually).

Umm…and that's it. Apparently my reading time takes a dive in the summer with all the road trips and my increased crafting. (Baseball season = crafting season).

What I’m reading

Still obsessed with…

got obsessed with the idea of reading the Great Books – you know, the books that have formed the foundation of our culture, that teach us something about ourselves…those books that everyone else read in high school and college that I missed. You can see my list of 101 Great Books here (some of which I’ve read, thank goodness!).

But now – what the heck should I do with this list now? Read through it in a year? Read one a month? Where would you begin? Some of readers said that if I started a Great Books read-along, they'd join in. What about you? Is this something you’d want to read on the blog (once a month) or follow along on Facebook?

 

The Adventures

Every day is an adventure. I share this week's adventures – the view, the gratitude and the news on Fridays. You can find all my adventures here, or follow along via email here.

The view

Your Daily Adorbs. #catagram #taralovesmorningsEvery once in a while Johnson City looks downright adorable. (From last night's after dinner walk in the new park)
Jay's birthday cake: the absolutely most peanut buttery thing ever. Peanut Butter Pie, 4 ingredients. Recipe on the blog today. #whatveganseat
My favorite running weather: sun-dappled.    (Today I accidentally ran 5k, at a pace 1:10 faster than usual, thanks to my playlist.).   #foundwhilerunning
Today's @creativelive class with @craftypod inspired me to REALLY dig out the old t-shirts. This was in the VERY back, at the VERY top of the storage space.  This #quilting project now involves climbing and lifting.    Totally worth it. I now have shirts

After three days of trimming, interfacing & cutting I'm finally laying it out! I have just a few spots to fill in and then I'm ready to piece!   (Thanks to @craftypod'd class!)

I am so grateful for…

    • Diane fantastic t-shirt quilting class. It finally got our long-saved t-shirts out of storage and into an actual quilt! It was so nice to go through the stack together and remember all of our adventures.
    • Lovely morning runs.
    • The sweet, uplifting emails I get from podcast listeners. Apparently you're taking me to bed, and listening to it before you fall asleep or when you first wake up. I LOVE it.
    • AMAZING students. One crocheted her class notes:

The Finds:

I’m reading:

I’m eating: 

  • Peanut Butter Pie! 

As per your request, here's the recipe:

Mix 1 cup peanut butter, 1 package Tofutti Cream Cheese (or real cream cheese if you like), a half cup of soy whip (or cool whip), and 1/4 cup of powdered sugar. Whip until it's light a fluffy and fill a graham cracker crust. You can eat it right away, or pop it in the freezer for an hour or two, if you want an ice cream pie. I like it just off freezing, where it's cold, but soft.

In case you missed it: 

What adventures have you had?

 

 

Enthusiasm, again {PODCAST}

More Enthusiasm

In the second episode we talked about why you should explore your enthusiasm, what it can add to your business (and life!) and how it works to keep you motivated. But I feel like my commitment to enthusiasm (and that of my clients) has been tested this month and I wanted to share it with you, in case you're also questioning your enthusiasm.

This week, I'm sharing some stories of creative business ladies following their enthusiasm, both myself and my clients, in the hopes that it helps you on your journey.

 

What are you enthusiastic about right now? How could you act on it in a small, do-able way?

What's stopping you?

Links mentioned:

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

 

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