179: My best-ever marketing tool (and how to use it in your creative business)

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In April of 2014, I completely changed my business, because I made one small, spur-of the moment decision to follow my enthusiasm. It took me less than a week to kick-off what would become my best-ever tool for reaching new right people, building trust and loyalty, and increasing my sales at least 50% every year since. I started this podcast. And I've seen podcasts do the same thing in makers’ and artists’ businesses.

Links I mentioned:

• My upcoming CreativeLive class on Podcasting for Crafters and Makers
• My second upcoming CreativeLive class on Growing Your Business with YouTube
• The first episode of Explore Your Enthusiasm
• How to Launch a Podcast in One Week

How to listen

• You can subscribe to it on iTunes (If you do, leave a review!)
• You can listen to it using the player above or download it.
• Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.