Weekly-ish notes on navigating big change

Explore Your Entusiasm

183: How Emotions are Made (and how that impacts your business)

Feelings, both positive and negative, are part of being human. But when we try to deny or ignore what we’re feeling, our feelings can really mess up our creative businesses. Learn all about how to not let what you’re feeling mess with your creative biz on this episode of #ExploreYourEnthusiasm! Listen in at TaraSwiger.com/podcast183

Think about all the decisions that are impacted by your emotions:
Doing a scary thing, you feel fear – is this a sign you shouldn't do it? Getting a grumpy email from a customer – do you react with anger? Or with shame? How does that impact the email you send in response?

Emotions are part of a healthy life, and I'm a big believer in FEELING your feelings, not just shoving them down or ignoring them. They can shine a light on what's going on and what you need to do or stop doing.

Because when they're ignored, or when you act on them unthinkingly, you can really mess up your business! You can lash out or hide or give up entirely, depending on what your emotions tell you.

Links I mentioned:

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

179: My best-ever marketing tool (and how to use it in your creative business)

The best marketing tool I’ve ever used was my podcast, and I’ve seen podcasting work marketing wonders for other artists, crafters, and makers too! Listen to how my podcast works for me, and how I got started on this episode of Explore Your Enthusiasm at: TaraSwiger.com/podcast179

In April of 2014, I completely changed my business, because I made one small, spur-of the moment decision to follow my enthusiasm. It took me less than a week to kick-off what would become my best-ever tool for reaching new right people, building trust and loyalty, and increasing my sales at least 50% every year since. I started this podcast. And I've seen podcasts do the same thing in makers’ and artists’ businesses.

Links I mentioned:

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.