Weekly-ish notes on navigating big change

Podcast

Your Questions Answered: Pricing, Quitting Your Day Job, and more

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How do you go full-time? How do you avoid perfection while still continuously improving? How much time should you spend marketing vs making? How much is “too” much?

Today I’m answering your questions!

Loving listening to @TaraSwiger answer listener questions about running a creative biz on #exploreyourenthusiasm!

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Links I mention:

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Since this was a Q+A episode, I didn't make a transcript – but you can still sign up below and get access to my full library of transcripts from previous and future episodes!

The social media tools I use and why

Social media is vital for modern creative businesses. Learn all about the tools I use, and my whole social media marketing plan at TaraSwiger.com/podcast169/

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Why and how do I share so much content on so many different channels? Today I'm answering your question about my own marketing plan.

Listening to @TaraSwiger talk all about her multi-platform marketing plan on #exploreyourenthusiasm!

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Links I mention:

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

How (and why) my business has changed over the years: an inside look

Businesses evolve over time. Over 11 years of owning and running a creative biz, mine has evolved a lot, but the core message has always remained the same. Learn how (and why) my creative business has changed over the years, and get a peak inside how I do thinks at TaraSwiger.com/podcast168/

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I started my first business in 2006. 11 years later, it’s changed a lot on the outside, but the overarching themes and my own Mission have remained surprisingly cohesive.

Today, we’ll look at how the message and intention have remained the same while the delivery has changed.

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Links & Resources Mentioned:

Listening to what's changed and what's remained true in @TaraSwiger's biz over 11 years!

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How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

Happiness and Radical Responsibility

Happiness isn’t something that “just happens.” You have the power to change your mindset, and spend more of your time feeling happy. Learn how to shift your perspective, and why happiness is essential to success in your creative biz at TaraSwiger.com/podcast167

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Let’s talk more about happiness and work – how to shift your perceptions, so that you can get more done.

A grumpy person doesn't get much work done. A person who is focused on all the reasons something WON'T work doesn't make much progress towards making it work. The good news is: you're in charge of this.

You are responsible for your perception and your attitude. And that, in turn, affects how smart and hard you work, and that affects your results.

Links Mentioned:

Learning about shifting my perspective to increase my happiness with @TaraSwiger!

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How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

 

How to make every day a great day

Your happiness is one of the keys to success in your creative busness. Learn how to set up your day to be a great day, every day at TaraSwiger.com/podcast166

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“Success is not the key to happiness. Happiness is the key to success.” -Albert Schweitzer

Today I share my own morning routine, and how it reflects habits that increase happiness. We’re also going to talk about the role of happiness in your business and how it can help you do what you do.

I use essential oils to help me create habits, have a great morning, and shift my mood. If you wanna learn more about the oils I mention in this episode, join me for a free workshop tomorrow!

Links Mentioned

Recommended Reading

I'm learning all about @TaraSwiger's morning routine, and how it sets her up for a successful day!

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How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

How to stay on top of your accounting

So, not to freak you out or anything, but tax season is coming. And I'm a little overwhelmed by how many people are saying things like, just worked on my taxes for 10 hours. WHAT?! Doing your taxes and tracking your business numbers does NOT need to take a million hours. In today's episode, I'll talk about exactly how I did my accounting for years while running my business. Download the transcript (using the form at the bottom of this page!) and I'll also send you a link to the video I made about the accounting software I use now and show you how it's saving me tons of time over my previous method of accounting! Listen in at TaraSwiger.com/podcast149/

Podcast: Play in new window | Download

So, not to freak you out or anything, but tax season is coming. And I'm a little overwhelmed by how many people are saying things like, just worked on my taxes for 10 hours. WHAT?! Doing your taxes and tracking your business numbers does NOT need to take a million hours.

In today's episode, I'll talk about exactly how I did my accounting for years while running my business. Download the transcript (using the form at the bottom of this page!) and I'll also send you a link to the video I made about the accounting software I use now and show you how it's saving me tons of time over my previous method of accounting!

If you're spending hours on your taxes, you're doing it wrong! @TaraSwiger shows you the easier way.

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Resources:

  • Pay Yourself is open! Join us here.
  • The list of expense categories from the IRS is here.
  • Sign up at the bottom of this post to get the transcript with a link to my accounting software video!

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

Your questions answered: making friends, failed launches, and why you need a business profile

Your Questions Answered: making creative biz friends, failed product launches, why you need a social media business profile. Find the answers at TaraSwiger.com/podcast164

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Today I'm answering questions from my Instagram followers (to get your questions answered, be sure you're following me!). Today we'll cover:

  • Making friends
  • Failed launches
  • Why you need a business profile
Listening to @TaraSwiger answer questions on failed launches, friendship, and social media profiles.

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Resources:

Check out these awesome creative businesses:

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

2017 is halfway over. How about your goals?

How are your goals for 2017 coming along? Get my free worksheet to review your yearly creative biz goals at TaraSwiger.com/podcast163/

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It's the halfway point of 2017!

How are your goals coming? Are you halfway through your goals? Or can you see how you're building momentum and will be there soon?

Or, are you realizing that you're NOT halfway to your goals?

Today we're going to talk about what to do about the goals you haven't reached and how to reset your goals and process, so you can get where you wanna go by the end of the year.

Links Mentioned

It's halfway into 2017, and I'm reviewing my yearly goals using @TaraSwiger's worksheet

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How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

How to launch your next product or design

Not sure how to launch the next product or service for your creative biz? Learn how to launch anything at TaraSwiger.com/podcast162/

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How do you get people excited about what you're offering? Do a launch! In this episode I'll walk you through the process of launching anything in your business – a new product, service, design, or whatever it is you sell! We'll also talk about why it's important to officially launch something, rather than just listing it and doing your regular marketing.

Links Mentioned

This was originally created to answer a Starship question in our monthly Q+A. To be notified when the Starship boards next, sign up here: https://taraswiger.com/starshipbiz

Need help figuring out how to launch your next big product? @TaraSwiger breaks it down

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How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

 

How I changed my relationship with money

Are your beliefs about money limiting your earning potential? Make more money with your creative biz when you tell yourself a new story!

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What is your relationship with money?

Are you friends? Are you terrified by it? Do you feel gross when we talk about it? Today I’m going to explain what I meant when I said in a recent episode that I improved my relationship with money. I’m also going to give you some ways to work on your own relationship with money.

You don't have to feel weird about money forever. It's time to change your story. Here's how, from @TaraSwiger

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Resources Mentioned:

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

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