Searching for "say no"

How to survive the holidays as a Biz Lady

“For the busy Biz Lady, the holiday season is a time of joy (Peppermint mochas! Decorations! Candle light!) and stress (Holiday orders! The post office!). Sanity can be hard to hold on to between filling orders, fulfilling family obligations and standing in the dreaded post office line.

But sanity and profit are possible. It starts with knowing yourself, your business and what you want from the season and then setting expectations (and plans) for yourself and your community.”

Read the rest of my post on DesignSponge.

And if you've read that post, you might like

If this is your first time here

Hi! So nice to have you! Get to know me and say hello here. Don't miss the free mini-lesson How To Be An Explorer of your Biz. And, well, start at the Start Here page if you'd like more!

Want more survival tips? Check out the (free) Definitive Guide.

My biggest lesson of 2012

For the past few days I've been sharing the lessons we all learned in 2012 with the Early Boarding Party. These lessons came from your emails, Starship chats and what creatives have told me they've learned in the last year. (You can find them here: #1, #2, #3)

They all were true for me too, but my biggest lesson is something not a lot of people mentioned. It's kinda simple (maybe I'm the only person on the planet who didn't realize how important it was?), but without it, everything is harder.

My biggest lesson: Connection is everything.

Connection – really feeling like someone else gets you and really listening to them – drives everything in my business. Sales. Readership. Conversations. Conversion.

But most important of all – it drives me.

Whether I recognize it or not, it pushes me towards some situations (we do what we think will bring more connection) and away from things I fear will bring disconnection (shame, embarrassment, failure). Sometimes this is awesome (I sent that scary email and got a response!) and sometimes it's not (I don't want to be rejected so I'm not going to try the big thing.)

Understanding this (and how important it is to my business) is a direct result of reading all three of Brene Brown‘s books this year. They really confirmed what the Starship has been teaching me: We (humans) need to feel connected. We seek it out everywhere in our lives. The happiest people have connected to their community both when they have something to celebrate, and when they're disappointed.

But it's that second bit that's so hard. When you're disappointed, it's easy for shame to creep in, for you to believe that it's something wrong with YOU. That you are the only one who can't figure this out, or that it's your lack – of personality/skills/cleverness – that is keeping you from moving forward. My favorite (as in, least-favorite) belief: If only I was a little different (a little better) things would be better in my life. I'd be more comfortable. More people would be drawn to what I do. I would change lives with my words.

When we feel that shame (or the fear of it), we withdraw. Brene's research has shown that we withdraw because we're afraid of other people withdrawing with us. We believe that if they knew, they would pull away. If they knew that we shipped that order late, or that we still haven't gotten into a craft show, or that X (a shop, show, publisher) rejected us, they'd know we weren't worth investing in. So we turn away first. We put on a happy face and hide the things to protect ourselves…all the while drifting further away from the real us, the us that makes our thing special and sparkly.

That's the human component of it, the thing that ALL humans are afraid of that…but then, for us, you have to add in that extra-scary layer: we're in business. We need our buyers to believe in us, at least enough to buy what we sell. We have to look like we have it together enough to deliver what they ordered.

So we hide the vulnerability, the scariness, the I'm-not-doing-this-right fears, because it's inappropriate to share with our community of customers. And the people in our day to day life maybe don't understand. They're not pouring their heart and soul into a product, and then fearing that it'll be rejected.*

*Even if they can't really understand, it's still so important to fill our loved ones in. They can support you more than you think, if you open up and take the time to explain why you're so upset you didn't meet your sales goals.

You have to show your furry belly to connect.

What we need is a place where it is appropriate and safe to talk about all this, and where the people we connect with understand. Where it's ok to share that self-doubt. Where it is ok to be honest about your sales numbers, where you know it won't affect your “reputation”. We need a place to talk about the hard stuff because talking about it how is we move through it.
Hiding the doubt, the scary bits and the difficulty keeps you swimming in it. It keeps you in the swirl of your own head, and it confirms your first fears: if people knew this about you, they would feel differently towards you, because you keep creating this persona that has it figured out.

But telling someone and having them respond with compassion confirms that you're not alone. That changes things. You can stop (at least for a moment) the swirl of your own fears, and start to see the hope of what could be. You realize that other (super successful) business ladies have the same fears and made the same mistakes, and they came through it.

When you're not busy hiding, you can get busy building. When you have examples of risk-taking, you get a little confidence to try new things. When someone says “Here's how I talk to shops“, you feel comfortable doing it yourself.

That's what we're all after, right? Building our dreams into something awesome, while feeling awesome about it. Doing what we love, while not feeling like a total outcast freak. Sharing our thing with the world, without the paralyzing fear of being rejected.

I've found that kind of connection (and have created it for others) inside the Starship.

Where do you find connection?

Do you need more of it in your new year?

Feel Good Experiment – Review + Renew

Even though October is long over, I've been holding off on reporting back on October's experiment…because I love it too much and don't want it to stop! And then I remembered: I'm in charge of my experiment! It can go on as long as I want! And just like that, the Feel Good Experiment became a 3 month study in awesomeness. Through the end of December, I'm focusing my scientist microscope on what feels great and how that effects my business (and life).

But before Month 1 of the experiment gets too far in the past, let's look at what worked and what surprised me.

Timing:

It was the best time and the worst time for this experiment. We had two deaths in the family, plus a road trip to visit grandpa before he passed away. Lots of hard stuff, emotions, crying. But feeling good and cozy is exactly what we (not just me!) needed this month. Without the daily reminder of the experiment, I might have slipped into head-down, just-work mode to catch up at work, and just-be-sad mode at home. But the Feel Good Experiment reminded to look around and identify something that would, well, feel good.

The expected good things:

Homemade Pumpkin Spice Soy Chai

Following the Enthusiasm. This led to quilting, Project Life, and lots of baking. I'll talk more about this soon.

Music. My Happy Sparkly Pandora + Spotify playlists are vital.

Reading – especially Quiet and Daring Greatly.

Permission + Attention. Ah, permission. It's the simplest thing: just allowing yourself to want what you want. But it manages to escape me entirely when I'm working. I like to think it's because I get so into the flow, but I have to admit that sometimes it's just because I zone out while clicking. But this month, I tried. When I was tired, I rested. When I was hungry, I ate. Giving myself permission to feel good meant paying attention to what felt good (and what didn't) and then trying something else, even if was outside my scheduled workday.

Holiday Sanity. Creating it, writing the Stay Sane course, and now, chatting with the students is everything I had hoped. I'm also smitten with the cute stickers I created.

Writing, using Sarah's prompt: What is most true right now?

Connection: I built in SO MUCH of this into my month, since part of my hypothesis was: “Connecting with people always feels better than disconnecting (even when it’s scary).” I had appointments to chat live with Brooke, Sarah, Melissa, Rebecca, Amy, Steph and Anna…and it was so invigorating (and felt so good!) that I'm building more one-on-one time into the Starship.

The unexpected good things:

Saying goodbye is never easy, but Jay's family made it a beautiful, holy experience. I was honored to be a part.

Fitness. Who knew? Paying attention to my phsyical body and challenging it was the big surprise this month. I don't know what came over me, but now I'm training for a 5k in the new year. This is so far outside my personal comfort zone (or my life experience) that I never would have expected it.

What's next:

Just listing out everything here is a great reminder to revisit it. But I'd also like to add on an extra reminder, so that I don't forget n to pay attention to what feels good. Each morning, when I start my day (whether it's a workday or not), I'm going to answer the question in my journal: What do I want to feel today? What would feel good?

What about you?

Did you join me in your own Feel Good Experiment?
How'd it go?
What to join me now? Here's a primer on creating an experiment, and here's my hypothesis at the beginning of this experiment.
If so, what are some of the good-feeling stuff you wanna try?

Funerals, travel, and holidays: how to make your business more sustainable, from the hard times out.

As some of you know, I was out of town last week for a funeral. My husband's grandpa died. And it was hard, beautiful, and…exhausting. When we got back into town, I couldn't think clearly enough to work.

Funerals, deaths, and heck, even the holiday season is stressful enough without also having to think about your business, and your bills.

I'm blessed that I was prepared: the Holiday Sanity Kits continued to sell, the payment plans on the Starship came in on time, new people found my site and signed up for emails and got their How to Explore lessons, my bills got paid – because it's all automated and mobile-ready. The Starship, which can't be automated (the live chats, weekly emails, forum answers all require my time and attention), still sailed on – because I have systems for communicating, organizing, and responding on the go.

As I came back to work yesterday to deal with my swelling inbox, I thought about all that had happened in my business without me even looking at it. The people who got to know me because of what I've created here. The people who started pursuing Holiday Sanity. Not because I did anything special, but because I'm working very hard to build a business that can survive life.

It's easy to say that funerals and travel (and busy holiday seasons) are unusual. To assume this is something rare. That the this is just a bump in your otherwise stable business. That dealing with that kind of rush of orders (or personal life) is just something you have to survive for a few months.

But the fact is, this IS your business and your life.

Messy, sad, busy, exciting, exhausting, time off for recovery or traveling and handling whatever comes up.
Sitting down to write, standing in line at the Post Office, answering emails.
Your business is built in the quiet, focused, planned times.

But it's not really a business until it survives through the messy, busy, scattered times.

How your business behaves in the hard times is a sign of its overall health.

If you can't take an afternoon off to bake cookies, or you're buried under holiday orders – this is a sign that your biz needs to get healthier. Instead of looking at this crazy time as something to get through, approach it as a time of training and information-gathering.

In these crazy times, your business is telling you what it needs. It might be automation, scaled up production or shipping efficiency This is what your business needs to not only thrive when you're busy, but to grow into what you want it to be.

Instead of powering through the hard times (and holiday season!), learn from them. Take notes, make lists, experiment.

What is your business (and life) telling you it needs right now?

Need to take an extended leave from your biz? Check out my course with Stacey Trock of FreshStitches: Take a Break (without breaking your biz!)

Want more survival tips? Check out the (free) Definitive Guide.

The Holiday Sanity Kit gives you the space, questions, and system for learning from your busy holiday season. Make plans, get to work…and then reassess what actually worked and what didn't.
Grab yours here.

A confession: Project Life

Confession: I have a new secret crafting love.
It's a secret because, well, it felt a little 90s to admit that I have been…memory-keeping.

the title page

A decade after giving up on any kind of scrapbooking (the more I developed my own voice, the fewer things I found that reflected it), I found myself unable to click away from Becky Higgins' Project Life system.

Because it's so simple. And I didn't have to use teddy bear stickers. And there was sooo much great inspiration. Like this one. And this one.

But the real reason: I take over 300 photos every month, and I was doing nothing with them.

When Instagram came along, I was thrilled to have a way of sharing them. But let's face it: my family is not on Instagram. My parents, my in-laws, those aunts, uncles, grandparents – they're not even on Facebook. And those are the people I wanna share photos of my dog being cute with, or that great restaurant we just found. Not the entire internet.

And those are the moments I want to remember…but I never open my old photo folders on the computer.

Project Life hooked me because it was so specific: print enough photos for these slots each week. And then move on.
That's it.

It's not open-ended or vague or someday.
It's right now. This week.

But I debated (with myself) for a while because I don't have kids, and so many people use it to document their kids. Which is great…but it made me wonder – is our life interesting enough to have photos every week? I mean, I find our life fascinating…but will I have enough photos each week?

And then I found Elise and Kelly and Amy. They aren't using PL to document kids and I love looking at their pages.

So I tried it, and it was magic.

It reminded me all over again that I love our life. Exactly as it is. Yes it's stressful and messy and it feels unfinished most of the time (the business is growing, we want to buy a house, have a garden, maybe move, the list goes on and on.) But this our life now. This is our family now. This is my work now. This is our home now.

Not to mention: travel. In the 6 months since I started Project Life, I've been to Charleston, Boston, San Diego, Seattle, the Oregon coast, the redwoods, and local towns (Asheville + Knoxville + Cookeville + Cleveland, TN) multiple times. We've gone to two Red Sox games (at Fenway + SafeCo field), Dollywood twice (yes!), my book launch, a funeral, a dad's 50th birthday party, and a grandpa's hospital bed. I wouldn't be able to remember all that, or what it looked and felt like, if it weren't for Project life.

And then there's this other, less-tangible reason.

I live in my head and on the page. I'm either thinking, reading, talking or writing. And when I do it all digitally, there's no proof. There's nothing tangible. I love making because it creates something physical, something outside my own head, a thing that I can hold on to, show you, give you. Project Life lets me do this with my memories. It gives me and Jay a way to remember that car ride, or the first time I met my newest friend, or the way the animals kiss each other.

How I do Project Life

When I started thinking about Project Life, my very favorite posts were those where someone completely outlined their process. This made the whole thing more do-able and less scary, so I'm going to share my process here.

First of all, I have my phone photos set to import automatically into Dropbox, so my pictures are always on my computer. Each week (somewhere around Monday or Tuesday), while I'm working at the computer, I take a break from work and open up my photo folder. I pull out my journal and make a little outline of what the photo pages look like. I open up Walgreens.com + log in.

I check the calendar and then flip through the photos the first time, to see what the major 'events' were. Some weeks it's travel, but most weeks it's just normal life stuff. Maybe I worked on a quilt, or baked a lot of cookies. When I see a photo I love, I upload it to Walgreens and scribble it on the template of the layout. I may actually put the photos in the sleeve in a different way, but the template lets me know that I do have a picture for each slot.

If all my photos are the right orientation for the layout, I can do it in as little as 10 minutes. If I have a lot of Instagram photos I want to print (which are square), it takes a little longer because I have to put them in a 4×6 template so they print correctly at Walgreens.* I just open up Photoshop, open a new document that's 4×6 and 300 dpi and drop the photo into it and resize. If I want to put the photo in one of the smaller 3×4 spots, I resize it to take up half of the 4×6 template, and I put another one in there with it (so I can print two at a time).

*Sometimes I print square photos, but I don't like to wait to get them in the mail. I've used + liked MoPho.

I upload it all to Walgreens and complete my order. Most times, if I'm only printing a week's worth, the cost is under $2. I often add in photos that I know my mom or mother-in-law will love and print a few for them too. (Neither of them print photos, so they love this.)

If the very mention of Photoshop sends you running for cover, be encouraged. You totally don't have to use it! Just take pictures to fit in your sleeves, and leave a bunch of “white space” in a photo you want in the smaller spots. That's it. When I'm travelling for a long while, I don't even worry about where they'll go, I just print 4-7 horizonatal photos, right from the Walgreens app on my phone, to the closest Walgreens.

A week I didn't take many photos…but now I have my favorite cookie recipe!

Once my photos are printed, I'm usually so excited by looking at them, that I open up my book that night and start sliding them in. For most photos, I round the corners and pop 'em in the slots. I look at what other slots are left, and then I look through the “other” stuff we have from the week. Jay's learned to put all ticket stubs, funny bits of paper and pretty packaging in one spot on my desk (right next to the Project Life book), so it's pretty much all together. I find a paper from my stash that matches the photos or the mood, and cut it into size to fit the empty spaces. I think about what I want to say about one or two of the photos and write it on a label. If Jay did something special that week, I give him a label and ask him to write about it. By “write about it” I mean 2 or 3 sentences, so there's no pressure to be profound or even interesting.

And that's it! I don't do it every week (sometimes I'm so busy creating a new thing that I forget all about it until I've already closed the computer for the day), but catching up a few weeks later gives me a chance to reminisce over “old” photos.

Used a french fry bag from the local chain as “paper”.

The stuff I love

Amy Tangerine 6×6 pad – She's the only person designing stuff bright enough for me, that isn't all girly all the time. The 6×6 pad is the perfect scale.
Use-anywhere stamps. I love Elise's, Kelly's and some of the Studio Calico stamps (especially arrows, stars and other stamps that let me say “I'm talking about that picture there.”)
Colorful tape. Target had a 6 pack of neon tape in their kid stuff (next to the markers) and I LOVE it. I use it for everything (and I'm including it in every real-mail Ho liday Sanity kit.)
Thicker alphabet stickers. Especially this font. I wish they made this in every color. (I hate the cardboard or sparkle thickers, they don't stick and they end up on our socks, on the cat's belly, and three weeks later they stick in my hair as I pull on the shirt that was washed with the socks that picked it up, and I go around all day with an “L” on the back of my head. My reputation as the weird girl at the coffeeshop is safe.)
A black and a neon pink double-tip Sharpie.
Project Live photo sleeves
Project Life White Signature binder

How I keep it fun

I'm notorious for dropping long-term crafting projects (like, say, knitting a sweater), so I knew I had to keep this simple and a part of a normal week in order to keep going. Here are some of the things I do to keep it fun:

I don't worry about the number of the week.
A lot of Project Lifers started at the beginning of the year, so they number their weeks (like this.) Since I started in the last week of April, I don't worry about what week of the year it is (also, my brain just doesn't work that way.)

I don't care about the length of a week.

Some two-page spreads cover 10 days, some cover 2 (like my birthday weekend of fun). If I forget to take pictures during a hang-around-the-house week, I just combine it with the next. If a 10 day trip is epic, it may take up 3 spreads. It doesn't matter. All that matters to me is that I date the pages somewhere, and that I remember the stuff I want to remember.

I do what I feel like doing.
If I want to stamp, I stamp. If I want to make it bright, I make it bright. If I just want to put the pictures in there, I do that. I worried for a while that Jay might not like it..but I realized that as long as I didn't stick a pink flower on his head, he don't care. He loves looking at the pictures, but I don't think he even sees the other stuff. And he LOVES that I love it.

I don't have a kit, but…
When I started, all of the kits I liked were sold out. So I've just cut up paper I already had to fit in the slots, and put labels on them for a blank slate to write on. I've used old scrapbook paper (remind me to tell you about the scrapbook store I worked in, in college), water color paper, copy paper, my old paintings, junk mail, wrapping paper. Whatever. I've experimented with a few things, but there's very little I actually like the look of for the long-term. However! It'd be a lot faster if I had a kit, and I am so looking forward to the Seafoam kit.

And I leave you with a quote that sums it up perfectly:

“We’re not aiming for perfection, people. We are aiming to document life.” – Becky

How about you?

Do you print your photos? What do you do with them?

The Adventures

Every week is an adventure…and this week was Sandy, Holiday Sanity and CraftLit. Past adventures can be explored here.

The View

The Delights

Making it about more than us.
This week was completely swallowed by Holiday Sanity. And feeling…conflicted about talking about the holidays when so many people are struggling to put their houses (and lives) in order. So I asked myself: What's worth talking about right now? And the answer is clear: When Holiday Sanity is more than just me and you…when it makes a difference for people who don't even know us. And so, $5 from every Kit goes right to the Red Cross. Or donate directly.

Heather
I got to talk to Heather today, about crafting a season full of meaning, while ditching the culturally-imposed stress. It's the highlight of my day because Heather gets it. And she's got the best voice ever. AND she's reading Jane Eyre on her podcast, so you can “read” my favorite classic while knitting, painting or packaging up orders. Subscribe to her podcast right here.

Steph
I had video funtimes (aka, an Exploration) with Steph this week and yeah, she's exactly as awesome as you'd guess from her work. She threw a Rockstar Geek Wedding and she's humble, hilarious, and on my must-stalk list. Get to know her on Twitter and then buy your nephew (or me!) a Kirby, mkay?

The Finds

LOVE this Dr. Who holiday card by Amy (and not just because I wrote the “dialogue”)
Cassie interviewed me! And called me a guru! Read it here.
Elise shares some super-practical insight into how she's scaling up her crafty business. If you haven't done these yet, DO THEM!
Trying out Sulia for a kind of tiny craft-blogging (details about my projects, progress, etc), details here. Are you trying it? Liking it?
I am finding myself described perfectly in Susan Cain's Quiet, so I was delighted to find this illustration of a bit of it.

How was your week? What were the delights?

The Adventures

Every week is an adventure…and this week was hot air balloons, quiet words, and stacks of books. Past adventures can be explored here.

The View

The Delights

I've been totally surprised by my very quite introduction of this. Just one tiny tweet (to a half-written page…it's still not finished!) and the response has been…delightful. If you're into it, jump on it.
Fitocracy. I'm not sure I can say anything more about this, but suddenly everything that seemed so un-Tara feels do-able + interesting. I blame it all on Lolly.
I could not be more excited about (and obsessed with getting everything just right for) the upcoming Holiday Sanity Kit (coming next week! Sign up here to make sure you don't miss it – there'll be a limited number) It's my first ever real-mail business-y goodness, and I'm having so much fun with it.
Quilting. Still. Spoonflower is having a Buy 1, Get 1 sale, so I'm finally going to order my first self-designed fabric!
I love hearing that I'm not the only one who procrastinates in order to savor an exciting project!
Too busy this holiday season with ORDERS to spend time marketing? Here's how to make it last, on Rena Tom for makers, and one for retailers on Vianza.

What was your week like? What were your adventures?

Two years ago (exactly!): Planning for non-planners
Three years ago: My photos – in a book!
Four years ago: Slowing

Feel Good: Quilting

As part of my feel-good experiment, I'm saying yes to the stuff that feels good. One of the biggest challenges (for me) to doing what feels good is LOGIC. I can logic-away all kinds of fun stuff, insisting that I don't have time, I don't have energy, I really should spend my time on finishing those other projects instead of starting a new one. But this month's experiment is saying YES to something I know will feel good, so instead of saying NO to my newest crazy idea, I fully embraced it.

This week's crazy idea was Elise's Quilts by Christmas challenge. After a recent weekend spent quilting with my mom, I wanted to do it again. I was visiting this weekend and my mom has a great quilting set up: a big table to cut on, two sewing machines, plenty of ideas, so this was the perfect storm of inspiration and opportunity. Before I left I sent mom a link and my new quilt was born.

We spent the weekend buying all the supplies, experimenting with the best way to cut triangles (we settled on this one), cutting, sewing, and ironing.

Part of my feel-good experiment: giving in to #quiltsbychristmas Details on the blog.

It felt great to dive into a new project: the endless Pinterest-searching, the fabric-buying, the cutting, sewing, chatting, charting. And you know? None of the logical reasons I had to not start matter at all. I feel refreshed and inspired for my other projects, and knowing that one of my Christmas gifts is halfway done feels fabulous.

What feel-good activity have you been logic-ing away?

The Adventures

This week was full-to-bursting with great conversations (with Diane and Brooke, Sarah, and Melissa), welcoming new members into the Starship, and baking for wrestlers. Why yes, most weeks are this weird.

The view

The chilly weather made the cats even more adorable than ever.

My “video studio” (which is just my living room, rearranged) where I spent most of my week.

Pumpkin Spice Soy Chai + oatmeal.

Homemade oreos and…

Chocolate peanut butter bombs, all made for this guy:

Ultra Mantis, at the wrestling show Jay went to this weekend, enjoying the vegan baked goods I sent him.

The lessons

If you have three video chats scheduled in a week (and thus, have to look presentable and talk clearly three days in a row), you will come down with an old-man cough and get so mad at your bangs that you cut them yourself on Monday morning. Choose to be amused.

If you choose to say yes to the projects that are right, and no to the projects that are not-quite-right, things will work out. Not 2 minutes after hitting send on an email where I said no to a potential new job, I got an email from a Starship member about reaching her goal. All is right with the world, and I know I'm focusing on the right stuff (building your success).

The people I work with are the smartest. Proof: all three entrepreneurs featured in this week's conversations. I looove to talk to people who are getting clearer and more focused, and I am just squealing with delight that our new workbook had something to do with it.

It all proves what I'm always telling you: You know. You know what to do next, you know what to say, you know how to make your business great. You might just need the right questions and the right framing and the right encouragement. If you feel confused right now, find someone to ask you the right questions. (This is why everything I write is filled with worksheets – it's all aimed at framing the issue for you, then asking you the question so you can get to your right answer).

The finds

Don't have time for marketing? Here's how to make time, on Rena Tom (written by me!)

8 rules for writing (and making!) from Neil Gaiman

Adorable handmade business card…envelopes!

Elise has convinced me to make quilts for Christmas. Even though my big sewing machine is in storage (it's a vintage machine, from the 40's, built into a big table that I don't have space for in my tiny house), I'm heading to the fabric store in just a few minutes. I might borrow my mom's machine, or rearrange my whole living room until the sewing machine fits…but this is a quilt-thirst I hafta quench.

What are your adventures this week?

A year ago: Right Action
Two years ago: The Hard + Soft of Money
Three years ago: The Pain of Craft Shows

Your invitation to get effective

This year Diane + I held two sessions of a live class that was crazy popular. But every time, we'd get a pile of emails from people saying: This week just doesn't work for me, will you hold it at another time? And as we want to say yes to every single person, we also have a pile of other ideas and projects we're just dying to do.

So we made it timeless. You can take the “class” anytime, anywhere, for as long as you like: it is now in one downloadable PDF.

The only downside: we love the personal question-answering, brainstorming, exciting work that comes from working with someone on their specific blog.

To get our fill, and to celebrate our new book, we're holding three live video one-on-one sessions this week:

Tuesday, October 9th, 1:00 pm EST (10:00 am PST)
We’ll be talking with Brooke Siennes of Sincere Sheep.

Wednesday, October 10th, 2:00 pm EST (11:00 am PST)
We’ll be talking with Sarah Wilson of The Sexy Knitter.

Thursday, October 11th, 4:00 pm EST (1:00 pm PST)
We’ll be talking with Melissa Gruntkosky of Pressbound.

You can watch, for free, right here.
If you want to share your comments or ask your questions, use the hashtag #effectiveblog

And if you want to make your blog more effective, get the workbook here.

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