Weekly-ish notes on navigating big change

Month: February 2018

196: What I’m reading: February 2018

I explore my enthusiasm by reading… a lot. Learn all about the books I’ve been enjoying over the last month at TaraSwiger.com/podcast196

follow my enthusiasm by reading…a lot. And once a month, I share (some of) the books I read last month and the books I intend to read this month. You can join the informal book club by sharing your own list with me on Facebook and find all the posts here.

(The usual disclaimer applies.)

What I read

What I'm reading

Other links mentioned

Seattle!
I'm coming to you next week! Join me at one of these events (click the title for details and to RSVP)

Natural Solutions for knitters (and all crafters!)
March 8
Perfectly Knotty, Arlington, WA

Rest + Roll: an essential oil Make + Take for moms
March 9th
Bremerton, WA

Essential Oils 101
March 9th
Bremerton, WA

Intro to Essential Oils
March 10, 11am
Cherry Street Coffeehouse

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

195: Your Questions Answered

Answering TONS of listener questions all about running a creative business on this week’s episode of #ExploreYourEnthusiasm. Listen in at TaraSwiger.com/podcast195

In this week's episode I'm answering your questions!

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

194: Stand by your prices

Do you waffle about the prices in your creative biz? Do you feel your throat catch when you tell a customer how much something costs? Learn how to stand by your prices at TaraSwiger.com/podcast194

“How can I feel ok about what I charge? How do I stop apologizing for my prices? How do you stand by your prices?”

This week I was asked this question and I want to dive deeper into this because it is so so vital for the health of your business and your mental well being. The more confidence you have when discussing your prices, the more sales you'll make.

Links I mentioned:

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.

193: What to do when sales are low + you feel awful

Every business goes through sales slumps, but in a creative business, it can be easy to let those slumps completely demotivate you. Learn how to stay motivated and productive through a slump in sales at TaraSwiger.com/podcast193

What do you when sales are low and you feel awful? We just survived January, which in many industries is the slowest, lowest-sales month of the year. I got a message on Instagram this week of a maker who was having a REALLY bad month. Her sales were at at all-time low and she felt horrible. She was asking me what was something she could do to increase sales? So today I'm going to share with you what I told her.

Links I mentioned

If you're in… SO CAL – LA and SD!

I'm going to be with you this weekend! I would love to see you!
Friday 2/9, Beverly Hills, 2pm
Meet-up and mini-class on essential oils for productivity and goals at GREENDOOR
Get all the details, RSVP and SHARE it (please!) here:
https://www.facebook.com/events/537073540019063/

Saturday 2/10, Santa Ana, 6pm
Get all the details, RSVP and SHARE it (please!) here:
https://www.facebook.com/events/146188546066573

Sunday 2/11, Escondido, 12 NOON
Orfila Vineyards & Winery
Natural Solutions for Knitters
at a knitting event hosted by the YarnOver Truck
Details here:
https://www.facebook.com/events/1909984742362696/

(I'm super booked in LA, but have a bit of time in San Diego, so get in touch if you're there!)

If you're in… COLUMBUS, OH!

I'm going to teaching at MidWest CraftCon! Are you coming? Get your tickets here: https://midwestcraftcon.com/
(If you can't make it the whole weekend, my first event below is open to anyone who RSVPs by dropping me an email)

*Here's my schedule: *
Friday 2/16 11am: Make + Take – make an aromatic anchor for your goal or dream At Embassy Suites in Dublin, OH, room TBA (Send me an email if you want to join me and I'll give you the details!)
2:30 pm Biz Confidence (only available for conference attendees)
8pm : Free Make and Take during the Craft Crawl (email me for details)
Saturday 2/17: Craft Your Customer Path (only available for conference attendees)

If you are in the Dayton or Columbus area and can't make it to any of the above events, shoot me a message and we may be able to meet up.

How to listen

  • You can subscribe to it on iTunes (If you do, leave a review!)
  • You can listen to it using the player above or download it.
  • Subscribe or listen via Stitcher (or subscribe in whatever you use for podcasts – just search “Explore Your Enthusiasm” and it should pop up!).

Find all the podcast episodes here.