Tara Swiger Lift Off Archives

One year ago, I had a crazy idea.

I'm going to share the story with you today, in hopes that it will inspire you to follow your own crazy ideas.

*cue flashback music*

I had spent the day working with clients, answering questions in the Starship, and replying to listeners questions via email. I told my husband, “I feel like everyone has the same questions, and they are all about the same 3-4 things. If they worked through just those things, and found the answers for their own business, they'd be able to answer 90% of their own conundrums. Then they could use something like the Starship or a business mentor to figure out the super-personalized stuff.

It's just so ineffective to talk about this foundational stuff in a personal session. Stuff like, your profit math, finding your right person, how you're using your time. It's vital stuff, but not personalized. I mean, I can ask you 5 questions and YOU come up with the answers, based on your biz.

If people could get a handle on these few things, that would make them feel a zillion times better about their business and prepare them to deal with nearly everything they're ever going to need to do in their business.”

And he said, “Ok, so…you should teach that.”

Well, I kinda already do. I have Pay Yourself, Map Making, Market Yourself….the problem is people jump into, say, marketing, before they know if they're profitable. And it's pretty detrimental to start selling MORE work if you don't even know it'll make more money. And if you do any of it before you know where you wanna go, you're going to go in circles.

And he said, “So put it together, in order. You could do that, right? You've got the technology?”

….I guess…I could figure it out… (This is the start of any business idea. You just decide to see if you could figure it out.)

Follow a big idea in your #creativebiz! It can lead to aswesomeness

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So I did.

Last December I launched Lift Off, which is 6 months of weekly business lessons, delivered to your inbox.

The lessons walk you through the foundations of your business, in an order that makes sense. You get clear on your Vision and Mission, set goals, get profitable, start sharing your work, and create your own best time management system. It's not (just) facts, it's built on (your) action. You find YOUR goals, YOUR profit margins, YOUR Right People, YOUR most effective workday.

Over the last year, I have been DELIGHTED by the impact Lift Off has had in creative businesses:

“I have been following the Lift Off emails and have been doing the homeworks. I wanted to let you know, I have been learning and practicing what you have been teaching, at my pace and it's helping me a lot! It's great to have this guidance, it helps to confirm some things I already knew, but wasn't sure if they were right or wrong for my business. It feels like walking the path and seeing the sun coming up on the horizon….because I am already having good results!”
-Rossana Aponte

“I was completely scattered. I was being pulled into 50 million (or so it seemed) directions because everyone out there had a thing “I should be doing.” Lift Off made me realize, through consistent well thought out weekly lessons, that it’s OK to do what I want to be doing, and to start to form a plan to get my business to be what I want it to be and to do only the things that work for me. And it is working!”
-Karen Whooley

“Spending some time this morning on TSLiftOff. It just started and it's already making me feel better about my business!”
-Jen Lucas, on Twitter

“Took me a few hours to realize I already have the tools to de-stress, regroup & reorganize around my work thanks to #TSLiftOff!”
-Jennifer Lindroos, on Twitter

(Check out other tweets from the course here and Instagram photos here)

Lift Off is open again, right here: http://tarasiwger.com/lift
It closes tomorrow at 7pm EST.

If you would like to make 2016 the year of your business, the year when you are profitable (and know it!), the year when you not only decide on your direction and goals, but go boldly towards them, then be sure to join Lift Off, before it closes.

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Yaaay! It's the MOST wonderful time of the year

Lift Off is now open and boarding! If you want to have the best year in your biz, join us here!

Lift Off is 26 weeks of creative biz lessons that guide you through building the foundations of your business. The classes include

Chart Your Stars – In this business-shaping, week-long course, get oriented in where you are now, and where you wanna go. Get clear about your big vision for your business and the North Stars that will guide your adventure.
Map Making – Set a goal for the next three months and then make a map to get you there. (You’ll do this twice!)
Pricing 101 – In this 2-day course, do the math on your actual products and make sure your price is in alignment with what you need.
Pay Yourself – In this 4-week course, get clear about the entire money picture of your business. Discover your own Break-Even Point, where you’re most profitable, and exactly what you’ll need to do to reach your own profit goals.
Market Yourself – You will get a signed, printed copy of my book, mailed right to your house. The accompanying email lessons will help you discover:
1. Your message
2. Your people
3. The tools you’ll use to reach your people
4. At the end of this course, you’ll create your own marketing plan, to start using right away.
Wrangle Your Time – Learn when you work best, and develop your own system for being as productive (and creative) as you can be.

“I have been following the Lift Off emails and have been doing the homework. I wanted to let you know, I have been learning and practicing what you have been teaching, at my pace and it's helping me a lot! It's great to have this guidance, it helps to confirm some things I already knew, but wasn't sure if they were right or wrong for my business. It feels like walking the path and seeing the sun coming up on the horizon….because I am already having good results!”

-Rossana Aponte

The lessons include:

Audio and video lessons with full transcripts – emailed directly to you.
Over a two dozen worksheets to apply what you're learning directly to your own business.
Monthly, live group coaching calls with me (ask your questions and get them answered).

Lift Off closes on December 23rd and won't open again until June.

I'm giving myself the gift of a fantastic biz year in 2016 with @TaraSwiger's Lift Off

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“My business has had a pricing revolution that started last year – a few months before I joined the Starship and continued in earnest when I took your Pricing class. Not only did my business become profitable because of the new pricing, But, I started some new lines that were extensions of my existing popular lines (just like you suggest!). These lines have also become popular and added to the profitability of my business. Thank you!”

– Belinda, Belinda Lee Designs