Weekly-ish notes on navigating big change

An Adventurous Life

Sabbatical 2.0

Last December I had good plan. I was going to take 2 weeks away from my “public” work and write and plot and read and refill.

I called it a sabbatical.

But then my house got broken into while I was Seattle. And we suddenly packed everything we own into a storage space and moved our little family into a very tiny, very temporary space. Oh, and there were the holidays. And travel. And no one bought anything for 3 weeks (a never-before streak that freaked me right out).

My sabbatical was more work and hassle than working.
It wasn't a rest, it was a marathon of stress.

And when it was over, I jumped right back into everything.
Big wholesale orders. Big classes. Big sales.

But as my latest class comes to an end and I start to plan the next thing, I keep pondering that sabbatical. What could it have been like?
What would that mindful stepping-back have felt like if life didn't jump in?

Can I have a do over?
Is that allowed?

A question of permission.

As the World's Best Boss (my mug says so!), what do I allow in this business (life)?

I'm allowed to

  • take short breaks
  • take long breaks
  • to keep working on the stuff I love.

I'm allowed to try this sabbatical again.
But this time, with a better container (length of time, specific experiments). I won't keep myself from the stuff I love. I will figure out what, exactly, I want the sabbatical from.

What's the stuff that I love?

  • My CraftyBiz Kitchen. Working with them one-on-one, teaching a class each week.
  • Talking, sharing, tweeting, being social.
  • Yarn: spinning, dyeing, designing.
  • Writing.

So what do I really want a break from?

Selling.

Ah!

Is that all?

Yes. The planning, organizing and all the work associated with selling. Classes, yarn, patterns, books. All of it. I just want to make make make.

Ok! We can do that!

As the World's Best Boss,

I hereby grant permission to take a sabbatical from all selling until June.

Really? Is it that easy?

Well, there may be questions, concerns (chief among them…can I really afford to stop selling?) and weirdness. There will be exploring (will I have more time? more energy?) and experimentations (what would it be like if I just made what I made and then put it up, without fanfare?).

Why June?

It seems like enough time to really take notes and experiment. 2 weeks was way too short. 2-3 months seems better. Also, June 3rd is my birthday and it's the anniversary of this site. I have ideas for celebrating.

NO selling?

Here's the thing: you can always buy this stuff if you need help in your CraftyBiz. More stuff (like a book) may even quietly join that stuff. And I'll always be adding yarn to to the yarn shop (because I can't stop myself from making it) and sending my yarn to shops and craft shows.

But what I mean is that I won't be spending time planning how to sell something. I won't be consciously selling. In fact, I'll be consciously not selling, just creating + refining. When I start to sell again, I hope to be more clear about what I do, how I help and what exactly I want to spend my time doing.

It all comes back to safety

Tomorrow, I'll talk about how not-selling is safer than selling. Yeah, weird.

Irony alert! I have 3 spots in the CraftyBiz Kitchen, the only place to get the classes  and books I make for the next 3 months. I thought I should tell you (I know a few of you have been waiting since December): You can grab a spot here and have an inside look at how this not-selling is going to work.

Podcast: How I roll

Remember how we talked about reassessing at the beginning of the month?

Right after I wrote that post, I felt the need to record a podcast.
But a wood chipper showed up outside my window. And then I had to walk the dog.

But then I came in, maybe 30 minutes after the initial idea and recording my first podcast! It's rough and unedited with no music, but I'm embracing the freshness of it (knowing that if I wait to edit, I'll never post it).

podcast photo

Download the podcast here.

Things I mention:
My Reassess post
KnitCast (Dude, it was longer than I thought! I started podcast-dreaming in Feb 2005!)
Leonie's Donkey

 

Please remember:

I didn't fancify the audio at all. It's a bit quiet and it won't show up all pretty in iTunes, but let's embrace that as part of the lesson: ride the donkey, friends.

I may do this again, I may not.

I definitely need a name for the podcast that I may or may not ever start…can you help me come up with one? Share your ideas in the comments!

And now announcing….

I'm always telling you that you make something awesome.
And that you can make a living selling it.

One way to do that is to get into a shop (so many of you had questions about that process that I taught a class on it when I owned my yarn store. You can download it here.)
But the whole process, from sourcing suppliers to designing the packaging to actually meeting the right boutique owners is hard. And disconnected.

Until now. Until Vianza.

I would be super excited to tell you about this site even if I wasn't involved, because it's exactly the sort of next-step many of you are ready to take.

It makes it easy to find suppliers, easy to put your trade show catalog online (you can organize an entire line together!) and easy to meet the right retailers and build relationships with them, around the world.

So yeah, I'd be telling you about even if I wasn't involved, but I am.

I'm a part of the Vianza team to do what I do best: hanging out with the community. On Twitter, on Facebook, on the blog.

You know how I have been helping you design a social-media marketing plan? Well, that's what I'm doing with Vianza, except that I get to actually implement it too.

What that means for you

  • If you've been thinking about working one-on-one with me, now is the time to schedule it. I'm totally doing away with hour-long IdeaStorming sessions (because every single IdeaStorming has come back for more!) and focusing all my attention on just 2 Recipe clients per month.There's just 1 spot left in March + 2 in April. Get all the details and grab your spot right here.
  • If you're thinking about wholesaling your awesomeness (or if you sell supplies), you should request an invitation to the alpha site or sign up for the newsletter.
  • You can also submit ideas for guest posts because, yeah, I'll be wrangling those. Email that you're interested to helloATvianza.com and I'll tell you what we're looking for.

That's my big exciting news that I've been dying to tell you all weekend!
I'd love to hear what you think in the comments.

Thematic

I'm not one for resolutions.

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In the past, I've picked words to guide me through the year, to sum up my goals.

But this year, the year ahead feels sprawling. Too huge and unknown and exciting to slap a word or two on it.
Instead of picking a word or goal for the entire year, I'm picking a goal for each quarter (more about this in today's SparklePointer).

But for the whole year?
I'm repeating something from last year: allowing a theme to come to me.

The difference between a theme and resolutions?

Resolutions, goals, visions = action, grasping, finish lines

Themes are just there. They define a period time, whether we want them to or not.

For me, picking a theme means bringing awareness to something. To notice when I need it, to notice when I'm blessed with it.

And the best themes aren't picked. They picked me.

An example

In 2010, during an exercise with Havi, the word PEACE came to me.
And I was annoyed. I am not a person who seeks peace. I seek adventure and challenges and struggle.

Oh. Yeah.

That is why I needed peace.
For the rough times. For the struggles. For the challenges. For the adventures.

And 2010 brought me plenty of opportunities to look for peace, to find it unexpectedly, to cultivate peace in an unpeaceful time.

This year

Despite avoiding it, despite wanting something more sparkly or exciting, I got SAFETY.

Oh, blah. How boring!
And so expected after the recent unpleasantness.

But that's the word.

But what does it DO?

Knowing the word is like having a study guide. I know what I need to pay attention to, even though I have no idea what's coming.

To get a handle on it I start by writing about the qualities that SAFETY includes. What does it mean for ME?

And then, I just pay attention.

I notice the word.
I notice when I feel the feeling (or feel the distinct LACK of it).

In confusing, uncertain or hard times, I ask myself:

  • “How can I bring the qualities of Safety into this situation?”
  • “Where is Safety here?”
  • “What small thing can I do to make this feel more safe?”

This isn't about fear.

Or playing it safe.
Or avoiding risks.

This is about building a safe space, within myself, to act from.

To brunch with.
Like a comfy house in the Shire that you set out from to go on great adventures. Its presence (no matter how far away) comforts you on the cold nights.
Or, for a different geeky metaphor, it's a space station. It's DS9 and my adventures happen with the Away Team, who stays safe as long as they're in contact with the station.

Does your new year have a theme?

Better yet, does it have a geeky metaphor? Tell me about it in the comments!

A letter in the morning cold

I woke up at 6:30 am (about 2 hours earlier than usual!) with the following email burning inside me. I couldn't sleep, I just kept thinking I need to write this!

I sent it to my SparklePointerettes on Tuesday and only waited to share it here until I was all moved (I'm still a little wary of sharing where I am or what I'm doing in real time on the web, since the break-in).

Morning snow 12/26/2010

——-

Today's my last day in this house and I'm sitting just a few feet from my busted up back door.
As you may have read, my house was broken into.

Jay and I have felt unsafe, anxious and never-quite-comfortable since it happned.
What was once a beautiful, comfy farmhouse has become a source of tension.

We knew we wanted to get out of here fast, but we didn't want to make a decision on a new place fast. We want to take our time, pick just the right place, create a new home.

To give ourselves space and peace, we made an unusual decision.
Today we're packing almost everything we own into a storage space and we're moving, temporarily, onto a friend's farm.
This will give us the time and space and security to look for a new place while living without fear.

I've been hesitant to share this with anybody. The break-in left me feeling raw and vulnerable, like a turtle without its shell.
But I woke up very early this morning, with this email burning in me.

Why?

Because this is a success story.

Lots of “online business gurus” show pictures of their fancy car, big house, or island vacation and claim success.
I'm doing the opposite.

I'm saying, even when things are rough…
Even when things are not going as planned…
Even when what I really wanted (to feel safe, to stay in my home) isn't working out…

My business is giving me what I need.

My yarn-making has given me exactly what this situation calls for:

Flexibility (to live and work wherever I want (or need) to).
Peace of mind (to take the time I need off work).
Support (both financial and through the community of my Right People).

Working for myself, and specifically working within the amazingly supportive crafty community, has given me more security than any dayjob.
I'm not tied to a location.
I'm not tied to a specific schedule.
I can get up at 6 am to write a blazingly honest email.

First, I just want to say thank you.
For your emails, your tweets, and as always, for your support.

But also, I want to encourage you that you can have this too.
No matter what 2010 has looked like.
No matter what 2011 may bring.
You deserve to have security, community and peace of mind.

This kind of business – one that supports you in the hard times, one that gives you space and flexibility and freedom – this is the kind of business that we create in the CraftyBiz Kitchen.

Your stories (and my own!) of illness, of job loss, of hard times have encouraged me to include even more practility and pragmatism. Even more concrete, do-this-next-steps. Even more personalization, so that stuff you learn can be applied to what you'red doing.

If you need a little more stability or flexibility or freedom, I hope you find it in 2011.

No, I hope you craft it for yourself.

If you have any questions or you'd like some help in deciding if the CraftyBiz Kitchen is right for you, just ask (and I'll get back to you as soon as I get moved in!).

Thanks again for making today possible,
Tara

PS. A BUNCH of really smart businessy friends (along with a few people already in it!) told me that the CraftyBiz Kitchen wasn't expensive enough, that it should be over $80. I raised the price (to $54) for a few days, but it just didn't feel right. The price I started with, $47 (even though the experts say it's not the kind of number that will psychologically seduce you to buy), just feels perfect, so I've corrected the page.
https://taraswiger.com/index.php/help/personal/test-kitchen/

PPS. Oh, it just occurred to me that I never mentioned: even though I'll be in a new place, classes and Ideastorming and yarn-making will go on as normal. None of my plans for the CraftyBiz Kitchen are changing. In fact, they're just getting more fabulous. That's the joy of a flexible business!

Merry and Bright

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I wish, for you my dear sisters-in-craft:

Peace.
Joy.
Abundance.
Light.
Snuggles.

And most of all, I hope that all your dreams and all your plans for the new year come true.

I'll be far from my desk for the next week, but I look forward to joining you in the CraftyBiz Kitchen or right here in the new year.

Throwing a party inside the CraftyBiz Kitchen

Let's get right to the point: The CraftyBiz Kitchen is now open.
You can join us here.

I tried to keep that page short and to the point, but there is so much that I'm excited about that I just had to share some of it here.
Let's do Q+A, shall we?

What's the CraftyBiz Kitchen?

When it started, in July 2010, it was simply a subscription to my CraftyBiz classes. Every class came with recordings, worksheets and post-class chats. As more people joined and started asking for different features, I decided to close it to new members on September 1, so we could experiment together.
Over the next 3 months, I added some things, tried other things and asked the Kitcheners what they wanted at every turn.

They voted and what we have now is something we all really love:

  • 2 hours of classes/month (most of them private, a few classes will be available to the public for $30-$70)
  • 30 minute one-on-one session with me, via Google chat. We talk about your business, prioritize for the next month or just brainstorm product ideas (like Zombie Jesus. Yes)
  • Weekly chats, in a private (online) room and on Twitter

The best part?

You pay each month and can leave at any time.
Or, if you'd prefer, you can pay for 3 months at once.

(Once you've been in it for 3 months, you have the option of buying a 6 month membership, at the request of some very eager Kitcheners!)

What classes?

This is the part I am most! excited! about!

The CraftyBiz Kitchen allows me to know who, exactly,will be in the classes, so I can shape the content and discussion to benefit you, the individual business crafter.
I've started to work on the outline of the first quarter and am delighted that as I was mapping everything out,  it turns out that each step could happen in a real kitchen, as you're planning a party. So that's the metaphor we're going with (but we're also going to spend some time coming up with a metaphor YOU like, for YOUR biz (if you're into that sorta thing)).

January
For starters, everyone who joins will get Right Price + Right People in mid-December, so we're all on the same page when we start in January.

Build your own Kitchen: Building the “home base” for your business, the fist step in creating a thoroughly-you business. We'll look at all the different spokes of your business + learn how to make them cohesively you. This step makes it easier for your Right People to recognize you when they find you.

Stocking the Shelves: Does your online presence (website, etsy shop, etc) answer all of your Right People's questions? Is it easy to navigate? Easy to understand? Before we invite people over, we need to make sure we've got what they need.

February

Planning a Party: We all want more sales, but before you invite the people, let's plan for what kind of party you're throwing. In other words, what your Unique Selling Point? What's the thing that makes your thing awesome?

Putting together the invitation list: In this class, we'll dig into who YOUR Right People are. Who do you hope shows up? What do they want from you?

Who has it helped?

Here are some CBKers who agreed to share their story.

Kristine says, “I launched my crafty business in 2010, and the help that Tara gave in form of classes, one-on-one, and chats was invaluable to getting off the ground.  I'd highly recommend that if 2011 will be the year of something new for YOU, consider investing in yourself and join the CraftyBiz Kitchen!”
Joyce started her business after our first IdeaStorming and has since started teaching, succeeded at her first craft show and totally rocked it.
(Also, she sends me emails after classes that say hilarious things like this:

“I got so much from the most recent class!!! SO incredibly informative and helpful! I dub thee Tara Awesomepants! “

There are lots more stories and sillyness, but everything you share in the CBK stays in the CBK. Privacy and mystery and ridiculous passwords. Yes.

But here's the thing: none of this is the CraftyBiz Kitchen.
It's all them. Their hard work. Their application of what we've talked about. Their curiosity and experiments and willingness to try.
I'm just delighted I get to hang out with them while they work on it!

Is this for me?

It depends.
If you're wondering if this is for where you are in your business, the answer is “Probably yes.” I'm working on baking layers (like a cake!) into each of the topics we cover. The general concepts are great for someone just starting their business, but the specifics of how YOU  implement them will help even the most advanced crafty business.
For newbies, you'll be building your business as we learn.
For established businesses, you'll be tweaking and improving as we learn.
For everyone in between, it'll be a combination of new-to-you-stuff and oh-I-should-really-look-again-at-that stuff.
Everyone will have the support of me (via one-on-one time) and other crafters (via chat) to ask questions, dig deeper and explore all the gooey layers.

(Side Note: The layers thing is something I am terribly excited about. I plan on playing with the concept (and maybe even actual cake layers) a lot during my sabbatical. You've been warned.)

If you're wondering if this kind of thing is right for you, the answer is “maybe“.

Before you decide, it might help to ask yourself these questions (this is what I ask myself before I buy anything):

  • How do I intend to use this, actually implement it, to improve my business?
  • Do I have time to listen to the classes and join in chats (about 4 hours a month)?
  • Do I enjoy the other things by this person (blog, other classes, etc)? Would I like hanging out with her on a regular basis?

But is this for ME?

Still not sure? Send me an email: vulcan@taraswiger.com

And you know what?

If this isn't for you? Or it isn't for you right now? That's totally cool. I still adore you and your businessy dream and can't wait to hang out with you in the comments.

Sabbatical

I quit my dayjob in July 2009. Since that first day, I have always had a to-do list. Always had deadlines. Always been working.
Oh, I have taken some vacations, but each of those were full-fledged ignore-all-work weeks off.

I have not experimented.

I have not started a work day without a list.

And I love lists and calendars and plans; it's not lists that are the problem.

It's that I've been working in much the same way that I worked in the dayjob. Similar hours, similar goals. Looking at my time in chunks of hours of days, not weeks or seasons.

I'm ready to play with this. To explore. To experiment.

I'm taking a sabbatical.

Not a vacation.
Not away from work.

But a focus on a more inward kind of work. More writing. More plotting. More listening to what wants to be built and building it.

From this Thursday through January 3rd, I'm changing the way I interact online and off, with customers and with ideas, with working and with resting.

What this looks like (for you):

I'll be:

  • Answering emails once a week (except about something you bought, that gets a reply within 2 days).
  • Writing for the blog once a week.
  • Finishing up the IdeaStorming sessions I have left in December, but not scheduling any more until late January.
  • Taking a break from the SparklePointer emails. They'll recommence on 1/4.

What this looks like (for me):

I'll be:

  • Experimenting with my relationship to work. What does a day without a to-do list look like? How do I feel when I don't have (self-imposed) deadlines?
  • Organizing and researching for first quarter classes in the CraftyBiz Kitchen.
  • Writing mini-books to go with my past classes (I'm turning them into more-complete resources, which will be available in January and February. If you want them at their current price, get them now.)

So what's different?

Really, from your point of view, not a lot. It's mostly internal.

It's really a pulling-back, not a going-away. I'll still be on Twitter (as, just, myself, hanging out). I'll still be sharing the Good Shtuff I find.

But I won't be brunching or launching or promoting anything new. Even though I've had the CraftyBiz Kitchen set to reopen 12/15 (for months!), it's getting very little fanfare.
Tomorrow I'll share a bit about the specific classes for the  first quarter of 2011 CraftyBiz Kitchen, but that's it. It's not even officially open and it's already  filling up, so I'm comfortable with it.

Thank you

Thank you!

It felt scary to even imagine a world with a sabbatical, let alone say it out loud. But here it is. And I feel great.
Thank you for your support with yesterday's bad news and thank you for making the past year awesome!

Wanna take your own sabbatical? Check out my course with Stacey Trock of FreshStitches: Take a Break (without breaking your biz!)

The recent unpleasantness

My house was broken into last week, while I was in Seattle.

It's the third time.

We're moving. As soon as we can.

But, of course, it's not as simple as that.
It's the feeling unsafe when we're home, worried when we're gone.
It's never feeling really home-y.
It's knowing how much we love this house, how much it symbolized (my first studio! Our first not-apartment!) and how we've lost all that fondness.
It's the wondering if they're watching us or if they know us or if if if.

It's not knowing how we're going to afford everything involved in moving (deposits, rent, getting all the utilities turned on, moving truck).
It's feeling like someone else (some very bad, very violating person) is dictating the timing of this big decision.

I considered not writing about it.
It feels personal. And raw. And scary.
But my goal with this space is to share my own experience in crafting a business. And that means sharing these unpleasant aspects where “personal” comes crashing into “business” and everything feels like it might crack apart.

Also, this impending move is prompting a bit of a sabbatical, which I'll talk more about tomorrow.

Until then, I'd appreciate words of encouragement, but no you-should-have-alreadys, please.

Help!

Seattlites + Portlanders!

I will be in your fair cities this week (see this if you want to hang out!) and I'd love to sample as much coffee, glutenfree sammiches + yarn shops as possible.

So…what do you suggest?

Leave it in the comments and next Thursday I'll share all the places I went!

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